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Business Development Representative

Job in Kitchener, Ontario, Canada
Listing for: D2L
Full Time position
Listed on 2026-06-23
Job specializations:
  • Sales
    Sales Representative, Sales Development Rep/SDR, Business Development, B2B Sales
  • Business
    Business Development
Salary/Wage Range or Industry Benchmark: 40000 CAD Yearly CAD 40000.00 YEAR
Job Description & How to Apply Below
JOB SUMMARY
The Business Development Representative is responsible for promoting D2L Products and Services, establishing customer relationships, and providing qualified, motivated leads to the Sales teams. As a key member of the sales team, the successful candidate will have in-depth knowledge of the company’s solutions, competition, and a keen interest in the eLearning industry. The primary market focus is the education and corporate sectors.

We are looking for an energetic, polished individual with exceptional communication skills and a talent for relationship building. The successful candidate will gain expertise in accurately capturing and qualifying leads, effectively managing a sales pipeline, and achieving quarterly revenue targets.

This Business Development Representative provides a challenging career opportunity as well as career advancement within D2L.

HOW WILL I MAKE AN IMPACT?

Responsible for exceeding objectives within your assigned territory

Able to understand and deliver D2L's unique value proposition and create solution vision with prospects

Actively participate in outbound calling campaigns to generate sales opportunities

Accurately capture and qualify leads gathered from trade shows, webinars, inbound calls, and other marketing initiatives

Follow-up with existing D2L contacts and develop them into sales prospects

Distribute leads and make qualified appointments for Sales Executives

Monitor and respond to D2L Sales inbox and website inquiries – responding and re‑directing incoming customer request for information, etc.

Create and update lead generation emails and phone scripts

Update customer interactions through the CRM tool

Complete sales reports and present findings to executive management

Conduct market research and keep updated on product and industry knowledge, competitors, and industry knowledge

Represent D2L at occasional trade shows; some travel will be required

WHAT YOU’LL BRING TO

THE ROLE

Interest in pursuing a sales career within a fast‑paced, constantly changing environment

Pro‑active and goal oriented with the ability to maintain consistent levels of customer activity to generate sales leads and meet achieve quarterly objectives

Excellent written and verbal communication skills

Excellent time management skills with the ability to multi‑task and organize/prioritize work independently

Strong interpersonal and customer orientation skills with the ability to influence decision makers

Demonstrated ability to work individually and collaboratively within a team environment

Previous experience in eLearning, the education sector, enterprise software and/or high tech solutions providers preferred

Degree or diploma in Business, Marketing or related

AI

Skills:

Experience using AI‑powered sales engagement and CRM tools to optimize prospecting and outreach. Ability to leverage AI tools to accelerate email drafting, lead research, and outreach personalization. Comfortable interpreting AI‑generated insights and using them to prioritize outreach and follow‑up. Curious mindset with a passion for experimenting with tools that improve workflow efficiency, including AI‑based solutions.

This position is to fill an existing vacancy

The expected base salary range for a new hire in this role is listed below. The annualized base salary offered is determined by each candidate’s relevant knowledge, skills, education, training and experience. It is aligned to ensure both internal and external competitiveness using market data for the geographic location and industry. As part of the total compensation at D2L the role may be eligible for additional benefits including a Wellness Subsidy, Equity Grants, Variable Incentive, and more.

Base Salary Range $40,000—$56,000 CAD

Don’t meet every single requirement? We strongly encourage you to still apply! At D2L, we are committed to creating a diverse and inclusive environment. We encourage your application even if you don’t believe you meet every single qualification outlined, because we love to help our people grow and develop!

WHY WE’RE AWESOME

Impactful work transforming the way the world learns

Flexible work arrangements

Learning and Growth opportunities

Tuition reimbursement of…
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