Coordinator, Graduate Student Engagement - Graduate School - UTK

Coordinator, Graduate Student Engagement - Graduate School - UTK

Knoxville, TN, United States

The Graduate Student Engagement Coordinator develops and coordinates recruitment events, outreach initiatives, and engagement experiences that introduce prospective students to graduate education at the University of Tennessee. Working collaboratively with academic colleges, campus partners, current graduate students, and Graduate School leadership, this position creates welcoming, high-quality recruitment experiences that strengthen the pipeline from undergraduate education to graduate study. The coordinator also develops and manages the Graduate Student Ambassador Program and supports recruitment communications and event operations through Slate and other enrollment systems.

Graduate Enrollment Management Events and Engagement

Lead the planning, coordination, implementation, and evaluation of university-wide graduate recruitment events, including Become a Grad Vol Day, Graduate School Open House, admitted student events, graduate recruitment fairs, and prospective student visit programs.

Partner with academic colleges to develop recruitment programming that showcases graduate education opportunities across the university.

Develop and implement outreach initiatives with university partners including Honors, TRiO, and undergraduate summer research experiences.

Coordinate virtual recruitment programming, webinars, information sessions, and other online engagement opportunities for prospective students.

Develop annual event calendars, project timelines, planning documents, and implementation plans that support Graduate Enrollment Management priorities.

Assess recruitment event effectiveness through participant feedback and outcome measures, recommending improvements to increase prospective student engagement.

Design, implement, and continuously improve the Graduate Student Ambassador Program to support graduate recruitment, prospective student engagement, and Graduate School visibility across the university.

Develop the ambassador program structure, including recruitment, selection criteria, onboarding, training curriculum, expectations, performance standards, and annual assessment.

Recruit, interview, select, train, supervise, and retain a cohort of graduate student ambassadors representing a broad range of academic disciplines and student experiences.

Coordinate ambassador assignments for recruitment events, campus visits, virtual information sessions, college presentations, admitted student programming, and outreach initiatives.

Develop ambassador resource materials, including talking points, presentation guides, FAQs, communication templates, and recruitment messaging to ensure a consistent Graduate School brand and visitor experience.

Collaborate with academic colleges to identify ambassador needs and coordinate participation in college-specific recruitment and engagement activities.

Establish recognition, leadership development, and appreciation initiatives that encourage ambassador engagement and long-term participation.

Evaluate ambassador program effectiveness through participation metrics, student feedback, and recruitment outcomes, recommending improvements annually.

Coordinate personalized campus visit experiences, including graduate student shadowing opportunities, research laboratory visits, meetings with faculty, and customized campus tours for prospective students.

GEM Operations and Communications

Coordinate registration, logistics, attendance tracking, and follow-up communications for Graduate Enrollment Management recruitment events using Slate and other university systems.

Maintain accurate event records, participant information, and engagement activities within Slate to support prospective student relationship management.

Generate participation summaries, attendance reports, and event evaluations that measure recruitment activity, identify trends, and inform future programming decisions.

Coordinate communication campaigns before and after recruitment events, including invitations, confirmations, reminders, follow-up messaging, and post-event surveys in collaboration…