SEO Manager Job Knoxville area,Tennessee USA,IT/Tech

Tombras, a 450+ person, full-service, national advertising agency with a digital mindset, is seeking an SEO Manager.

You’ll be joining one of the top independent agencies in North America.

Connecting Data & Creativity for Business Results® is working for our clients and creating a flywheel affect fueling both client and agency growth. You’ll be a part of a highly creative agency that has been recognized by AdAge, Adweek, Communication Arts, Fast Company, Forbes and Fortune. Tombras was recently named 2025 AdAge Agency of the year and 2024 AdAge Independent Agency of the Year.

Where

you'll be working:

Knoxville, TN

What you’ll be doing :

Training, managing, supervising programmatic media planner/buyers
Develop and expand on departmental process and programmatic prowess
Communicate with clients on marketplace intelligence, and present media strategies, plans & recommendations
Provide guidance to Strategy, Analytics and Account Service to ensure alignment with and delivery against client KPI’s
Oversee team training and mentoring and lead the implementation and development of all new and existing processes
Act as programmatic departmental liaison with other departments concerning the allocation of planning and buying resources in programmatic
Work with the individual planners, ensure that all programmatic media plans are strategic, deliver on client objectives, and meet stated goals
Align with the Associate Director of Programmatic, be an agency representative in client presentations of programmatic strategy and plans
Provide regular oversight of campaign execution to maintain high-quality standards and ensure performance
Manage the programmatic team’s workload and help prioritize with account service to meet deliverables
Provide senior-level guidance and review on campaign reports, research, POV’s, and client presentations to ensure quality and client-readiness
Ensure that all buyers initiate the optimization process per the stated KPIs for each client/plan
Manage the delivery and development of campaign reports and provide senior-level insight and analysis
Align with the Associate Director of Programmatic, serve as a digital marketplace landscape expert internally and with clients

What you bring:

Architect comprehensive SEO strategies and tactics for national and international brands, including multi-location brands
Exceptional analytical capabilities paired with effective client communication skills
Deep experience in hyperlocal SEO, including location business listing management across dozens of online directories with enterprise level software (Yext, , Bright Local, etc.)
Use enterprise software to monitor, analyze and enhance ratings and reviews for thousands of business locations
Conduct business listing SEO audits to execute optimizations, improve location consistency, remove location duplicates and identify other off-page SEO opportunities
Managing Enterprise-level SEO software (Bright Edge, Conductor, seo Clarity etc.) with multi-engine and multi-language hyperlocal keyword rank tracking capabilities
Monitor, analyze and provide insights on website SEO performance on a monthly and weekly basis with direct client interaction
Technical SEO expertise: hreflang, canonical URLs, XML sitemaps, robots.txt, 301 redirects, schema markup, internal/external linking strategies, international CMS website architectures, country/language URLs, title tag optimization, and more
Work with the SVP, Integrated Search and Director of SEO to develop new SEO client initiatives and team training
Work with the Director of SEO to manage tasks, workloads and projects across a large SEO team comprised of Analysts and Strategists that will be assisting the SEO Manager
Exhibit confident communication skills to effectively present tactical plans and SEO performance to clients
Proactively identify new keyword opportunities, then recommend detailed action to capitalize on them – pushing ideation, to execution, and all the way to completion
Maintain a constant pulse on the organic search engine health across the globe at an aggregate level, as well as hyperlocal-level
Manage link building strategies and techniques by pushing the creative boundaries…