Key Account Manager Consumer Job Kuwait City area,Al Asimah Kuwait,Sales

The Key Account Manager is responsible for driving sales growth, distribution expansion, and strategic partnerships across key retail and e-commerce customers in the Small Domestic Appliances (SDA) category. The role focuses on Joint Business Planning (JBP), execution excellence, trade investment optimization, and long-term account development within the Kuwait market.

Key Responsibilities:

Account Management & Growth

Manage and grow key accounts across Modern Trade, and strategic partners in Kuwait.
Own commercial negotiations, annual agreements, and Joint Business Plans (JBP).
Deliver sell-in and sell-out targets, ensuring sustainable growth and profitability.
Drive distribution expansion, SKU productivity, and range optimization.
Prepare and manage account forecasts, budgets, and phasing plans.
Control trade spends, margins, and ROI, in line with company targets.
Monitor pricing architecture, promotions, and competitive benchmarks.
Ensure accuracy in forecast vs. actuals, identifying gaps and corrective actions.
Ensure in-store excellence: visibility, availability, merchandising, planogram compliance, and POS execution.
Drive new product launches (NPDs) with strong execution plans and post-launch reviews.
Coordinate promotions, campaigns, and seasonal activations (Ramadan, Back-to-School, White Friday, etc.).
Work closely with field teams and merchandisers to ensure execution quality.
Support growth across online retailers and D2C platforms.
Collaborate on online assortment, content readiness, reviews, and campaign planning.
Monitor OOS, MSLs, and fulfilment KPIs to protect online availability.

Cross-Functional Collaboration

Work closely with Marketing, Supply Chain, Finance, and Operations teams.
Align internally on forecasting, stock planning, and campaign readiness.
Contribute to market insights, customer feedback, and competitor intelligence.

Experience, Qualification &

Skills:

Strong commercial acumen and negotiation skills
Solid understanding of SDA categories (Kitchen, Cleaning, Cooling, Personal Care, etc.)
Experience in Joint Business Planning and data driven decision making
Hands on, execution focused mindset
Strong communication and stakeholder management
Comfortable working in a fast paced, matrix organization
Bachelor's degree in Business, Marketing, or related field
5-8 years of Key Account Management experience in Consumer Electronics / SDA / FMCG
Proven experience managing major retailers in Kuwait.