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Retail Specialist

Job in Lafayette, Boulder County, Colorado, 80026, USA
Listing for: REP Fitness
Full Time position
Listed on 2026-07-18
Job specializations:
  • Sales
    Retail Sales, Sales Associate/Assistant, Sales Representative, Sales Development Rep/SDR
Salary/Wage Range or Industry Benchmark: 30307 - 31684 USD Yearly USD 30307.00 31684.00 YEAR
Job Description & How to Apply Below

REP designs world‑class, innovative gym equipment that is sold around the world, and we are now expanding into apparel, supplements, athletes, and events. REP was established in 2012 by two brothers who shared a deep passion for fitness. From our humble beginnings of selling bumper plates out of a small garage, REP has experienced remarkable growth, now occupying over 300,000+ square feet of office and distribution space in the USA and internationally.

With a dedicated team of over 200+ fitness enthusiasts, our vision is to be the #1 Strength Brand in the World. Our commitment to innovation, customer service, and value sets us apart.

We believe in building a culture centered around fitness, so we specialize in outfitting home gyms, commercial gyms, and strength and conditioning facilities. Our dedication to excellence has been recognized many times – as one of Inc. 5000’s fastest‑growing private companies; as Newsweek’s Reader’s Choice Best Exercise Equipment Brand; and as the most popular brand in the home gym market (with cost in mind) by Garage Gym Experiment.

From Men’s Health to , Garage Gym Reviews, and Men’s Journal, REP’s products are consistently named the best in their class . We also boast impressive partnerships, such as providing F45’s functional racks worldwide. Our team works out together, and we regularly invite fitness superstars to join us. We organize fun challenges to test our limits – and the limits of our equipment .

At REP, we continue to grow and bring new opportunities for those who want to be a part of a winning team. We firmly believe that being surrounded by like‑minded individuals fuels creative energy and fosters a fun and collaborative work environment.

This role is based in Lafayette, CO at our brand-new, state‑of‑the‑art showroom — and yes, the views of the Rocky Mountains are just as epic as they sound. Nestled in one of Colorado's most charming towns, just minutes from REP headquarters, this is a workplace that actually inspires.

Fuel your best work with a fully stocked kitchen loaded with healthy snacks, energy drinks, and protein — because we believe great people deserve great fuel. This is an in‑person role, five days a week, and honestly? With a team this passionate and an environment this dialed‑in, you'll want to be here.

Our Core Values:
  • Think Like a Customer – We empathize with our customers; understand the "why" behind every decision we make.
  • Progress not Perfection – We don’t let perfect get in the way of good; we are better today than we were yesterday.
  • Positive Attitude – Be a glass half‑full kind of person and remember to have fun.
  • Teamwork without Ego – We put the team above ourselves; we only win together.
  • Take Initiative – We drive momentum; if there is an opportunity to make us better, we want to hear it.
About This Role:

Are you passionate about fitness and love connecting with people? As a Retail Sales Specialist at REP Fitness, you'll be at the heart of our Denver Showroom experience — helping customers find the equipment that fuels their goals.

You'll collaborate with a driven team of retail and commercial specialists, supported by the Showroom Manager, while building real relationships with customers through in‑person, phone, and email interactions. From guiding a first‑time buyer to closing a major sale, every conversation is an opportunity to make an impact.

Essential Functions
  • Provide world‑class service to our in‑store customers.
  • Assist customers with selection of gym equipment by maintaining thorough knowledge of all products.
  • Assist in loading the order after being selected by stockroom staff.
  • Maintain a clean showroom to provide customers with an optimal shopping experience.
  • Process sales orders, returns, and exchanges.
  • Respond promptly to customer inquiries and issues via email or phone when not assisting an in‑store customer.
  • Record details of actions taken with customers in CRM.
  • Participate in ongoing product training to remain up to date with REP’s newest products.
What You Will Bring
  • Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals.
  • Ability to write routine reports and…
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