Director of Family Engagement, Alpha

"Alpha School students, on average, experience 2.4 to 2.6 times the academic growth of traditional school students"

— Forbes

Alpha is hiring.

• On-site:
  Lake Forest or Los Angeles/Malibu, California
• $200,000/yr
• Full-time salary
• Benefits: health, vision, dental, 401(k), PTO, and more

Alpha is looking for a trusted community builder who can turn sophisticated families into enthusiastic supporters of a radically different school model.

You will own enrollment growth and parent advocacy for a California campus. Your goal is to build a waitlist of at least 150 students by creating local awareness, leading persuasive family conversations, following through from inquiry to enrollment, and helping current parents become visible champions for Alpha.

Alpha students complete core academics in two hours a day using AI-powered learning, then spend the rest of the day building real-world skills. Our families ask detailed questions and expect clear thinking. You must be comfortable explaining how AI supports learning, where it has limits, and why Alpha's model produces exceptional outcomes.

This is a high-presence, on-campus role for someone who earns trust quickly, follows up relentlessly, and can protect Alpha's standards while guiding families toward confident decisions.

• Build local awareness through partnerships, community outreach, workshops, and events that generate qualified family interest
• Lead information sessions and one-to-one conversations that move prospective families from curiosity to enrollment
• Own timely follow-up, track family concerns and commitments, and improve inquiry-to-enrollment conversion
• Develop current parents into informed advocates who generate referrals and strengthen Alpha's reputation
• Resolve family concerns with discretion and sound judgment while protecting Alpha's educational model and standards
• Use AI tools daily to prepare communications, analyze feedback patterns, improve outreach, and explain Alpha's AI-powered approach to parents

• Managing routine school operations such as attendance, scheduling, or parent-teacher conferences
• Planning social events without a clear enrollment, advocacy, or community-growth objective
• Acting as a reactive complaints desk or simply keeping parents informed
• Changing Alpha's educational model to satisfy individual parent requests
• Working mainly behind a desk or relying on email alone

Grow the campus waitlist to at least 150 students by combining community outreach, persuasive family conversion, parent advocacy, and strong ongoing family engagement.

• Based near Lake Forest or Los Angeles/Malibu, able to commute daily, or willing to relocate within 60 days; relocation assistance is approval-dependent
• Substantial direct experience building trust with ultra-high-net-worth or similarly high-expectation families
• Parent-facing, client-facing, or family-facing experience in an independent or private school, family office, private wealth, premium education, or comparable elite client-services environment
• Proven ability to guide sophisticated stakeholders through high-stakes decisions with discretion, persuasive communication, and sound judgment
• Demonstrated ownership of measurable outcomes such as enrollment, conversion, referrals, fundraising, community growth, or client retention
• Active daily use of AI tools, with the ability to explain AI capabilities, risks, and limitations clearly to parents
• Willingness to work on-site full-time and attend early-morning, late-afternoon, evening, or weekend community events when needed
• Legal authorization to work in the United States without sponsorship

• Existing relationships within local private school or UHNW communities
• Experience working with founders, investors, or tech executives
• Track record of building communities or experiences that drive organic referrals
• Experience in early-stage or high-growth environments where ambiguity is high
• Ability to translate complex technical concepts into clear, confident conversations

Alpha reimagines the…