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Senior Manager, Customer Marketing

Job in Lake Forest, Lake County, Illinois, 60045, USA
Listing for: Reynolds Consumer Products
Full Time position
Listed on 2026-07-10
Job specializations:
  • Business
    Marketing Strategy
Salary/Wage Range or Industry Benchmark: 127700 - 185150 USD Yearly USD 127700.00 185150.00 YEAR
Job Description & How to Apply Below

Overview

Join Reynolds Consumer Products and drive your career across a world of opportunities! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast‑paced, and high‑performance organization. We are looking to build a strong career? Then we have an opportunity for you! We are searching for a Senior Manager, Customer Marketing to join our team located at our corporate headquarters in Lake Forest, IL.

Responsibilities

Your Role:

The Senior Customer Marketing Manager serves as a critical connector between the Hefty Storage and Organization business unit and our retail customers. This role drives new business, owns the customer forecast process, optimizes trade fund deployment, and ensures our go‑to‑market strategy is translated effectively at the account level. The ideal candidate combines strong analytical capability with relationship instincts and commercial acumen, to influence both internally and externally.

You will have the opportunity to Make Great Things Happen!

Strategic Function

  • Serve as the primary Customer Marketing point of contact for assigned field sales teams.
  • Act as a key interface between sales, marketing, finance, supply chain and operations to deliver clear communication, forecast accuracy and efficient utilization of funding and production resources.
  • Own the monthly customer forecast process – consolidating inputs, identifying risks and opportunities, and clearly communicating findings to stakeholders.
  • Translate business unit master plans, innovation priorities, and brand strategies into customer‑ready materials and programs.
  • Manage and optimize trade spend across customers and the portfolio to maximize ROI through clear customer and product priorities.
  • Analyze and report conditions occurring within the marketplace using IRI or ACNielsen syndicated data and information sourced both internally and externally.
  • Provide direction and answers to questions from Marketing, Finance or Supply Chain groups as it relates to the trade program and field sales issues.

You’ll love it here if…

  • You put safety first, always.
  • You listen, learn, and evolve.
  • You are passionate about collaboration, teamwork, and achieving shared goals.
  • You treat all people with respect, operating ethically, and embrace inclusivity.
  • You are committed to improving our impact on local communities.
Qualifications

We need you to have:

  • BA/BS degree in a related field.
  • 8+ years of sales or marketing experience in Consumer Packaged Goods industry, preferably including trade management.
  • Previous experience in Trade Spend management, shopper marketing, sales and/or developing consumer branding strategy.
  • Strong financial and P&L management experience.
  • Proficient in MS Office, with high proficiency in Excel.
  • Proficient in SAP.
  • Must be team‑oriented with the ability to work on high collaboration and performance teams.
  • Excellent written and verbal communication skills, including presentation skills, and the ability to communicate and influence at all levels within the organization.
  • Self‑directed with the ability to work in a fast‑paced environment with multiple accountabilities and multiple internal customers.
  • Strong analytical and organizational skills, with high attention to detail.
  • Solid project management capabilities with the ability to organize and manage multiple projects simultaneously from origin through execution.
  • Knowledge and application of syndicated data, and the ability to incorporate financial measures in assessing results.
  • Knowledge of commonly used concepts, practices and procedures used in the consumer products industry.
  • Willingness to work a flexible schedule during key business deadlines.
  • Ability to travel regularly on an overnight basis.
  • Must have a valid driver’s license and the ability to operate a motor vehicle.

Icing on the cake:

  • MBA or other advanced degree a plus.

If you answer yes to the following…we want to meet you!

  • Intellectual Curiosity:
    Do you have an inquisitive nature?
  • Problem Solving:
    Do you have a knack for tackling issues head‑on?
  • Entrepreneurship:
    Do you enjoy taking ownership of your work?
  • Customer Centricity:
    Do you always act in the best interests of the…
Position Requirements
10+ Years work experience
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