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Sawgrass Equipment- Sales Professional

Job in Lakeland, Polk County, Florida, 33809, USA
Listing for: Rhode Island Commerce
Full Time position
Listed on 2026-09-21
Job specializations:
  • Sales
    Sales Representative, Sales Associate/Assistant
Salary/Wage Range or Industry Benchmark: 75000 - 175000 USD Yearly USD 75000.00 175000.00 YEAR
Job Description & How to Apply Below
  • Location 304 Winston Creek Parkway,Lakeland, FL, 33810,United States
  • Base Pay $75,000.00 - $ / Year
  • Employee Type Full Time
  • Manage Others No
JOB PRIMARY RESPONSIBLITIES
  • Actively sell the Sawgrass Equipment lineup of products/services, including and not limited to new/used tractors, mowers, attachments, implements, construction equipment, handheld power equipment, etc.
  • Evaluate trade-ins and research comps to prepare fair trade offers to both the company and the customer. All trade offers require management approval.
  • Ensure all equipment (new, used, trade, mowers, tractors, etc.) have accurate and up to date sale price tags/hang tags present on equipment.
  • Submit all paperwork such as: report of sales, manufacturer warranties, funding requests and the like, in a timely manner.
  • Ensure equipment brochures are readily available for customers.
  • Maintain sales lot to be a welcoming place for customers, ensuring it is clean and organized.
  • Organize models on the lot by series/size/hp to maintain an “easy to walk and shop” lot.
  • Maintain sales showroom to be a welcoming place for customers.
  • Strive to capture every possible sale or opportunity.
  • Meet, discuss products, provide information/demonstrations of represented equipment, and provide quotes to customers interested in Sawgrass's full line of products and services.
  • Prepare and deliver quotes for all equipment.
  • Utilize offered Customer Relationship Management Software to effectively represent Sawgrass to clientele/prospective clients.
  • Develop strong ties with existing customers in the Territory.
  • Professional development through attendance at sales meeting, seminars, training courses, etc.
  • Involvement in open houses, info-seminars, trade shows and other customer related programs.
  • Create and maintain social media postings regarding equipment sales and promotions.
  • Assist A/R in the collection of past due invoices as necessary.
  • Other duties may be required for the success of this position.
  • Do your best to provide “White Glove” customer service in our “Farm Glove” environment.
GENERAL JOB DUTIES OF ALL SAWGRASS EMPLOYEES:
  • Assists team members with any necessary and essential task to ensure a fully functional organization.
  • Provide excellent customer service, with a highly positive and friendly approach.
  • Carry out all company Core Values and be available and ready to assist with any other appropriate job task.
  • Other duties as assigned.
Requirements
  • Strong understanding of the compact agriculture and construction equipment, including specifications, functions, and applications.
  • Effective communication skills with ability to explain complex products clearly to potential customers and listen effectively to understand their needs. Strong recommendation for bilingual; ability communicate with customers in Spanish language.
  • Experience with negotiation skills and familiarity with negotiating prices, terms, and conditions in a way that benefits both the customer and the organization.
  • Skills in identifying and pursuing new leads, whether through cold calling, networking, trade shows, or referrals.
  • Proficiency in using CRM software to track interactions, manage leads, and monitor sales pipelines.
  • Ability to close deals, overcoming objections, and finalizing agreements.
  • Ability to assess the customer’s needs and provide tailored equipment recommendations.
  • Handling any issues customers may face during or after the sales process.
  • Providing post-sale support, answering questions, and ensuring customer satisfaction to build long-term relationships.
  • Strong teamwork abilities and willingness to be committed to team success.
  • Valid driver's license
Physical Requirements
  • Standing and walking: Ability to spend portions of the day standing, walking around equipment, job sites, dealerships, or trade shows.
  • Drivi…
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