Regional Director of Sales | Palisociety

REGIONAL DIRECTOR OF SALES | LOS ANGELES REGION POSITION PROFILE

The Regional Director of Sales is responsible for planning and managing the overall sales for the Palisociety Portfolio hotels in the Los Angeles Area market. This role has the responsibility to achieve optimal occupancy and ADR growth to maximize total revenue while meeting/exceeding hotel profit objectives for the full collection of hotels in the Los Angeles and Santa Barbara region.

This individual will oversee operations of the regional sales department, and all sales driven market segments, including but not limited to direct sales follow-up sales administration hiring of staff training managing and coaching. Beyond directly supporting assigned hotels, additional responsibilities include sales and marketing forecast, business plans and ongoing reporting.

Palisociety is looking for a Regional Director of Sales to join our sales team.

Palisociety is a collection of unique hotels and residences that aim to enhance the lives of our guests and our communities by creating one-of-a-kind, neighborhood-centric places filled with interesting people and friendly staff providing trusty service. We take to heart that few things in life are as transformative as the people and places you encounter when traveling - and seek to bring that inspiration into everything we do...

Palisociety is a fully integrated hospitality company that acquires, designs, develops, owns and operates unique hotels and residences across the country under four distinct monikers:
Palihouse, Palihotel, Le Petit Pali, ARRIVE by Palisociety and a collection of independently branded properties. The company’s proprietary brands, development and operational expertise also includes specialized retail spaces, highly curated restaurants, bars and event venues. Palisociety properties have been featured on Condé Nast Traveler’ Hot List, Travel + Leisure IT List, and more, with accolades from the New York Times, Architectural Digest, Wallpaper
* and countless others. Avi Brosh founded Palisociety in 1998 in Los Angeles. For more information, visit  or follow

• Develop appointment-oriented sales calls to ensure a successful direct sales program, in accordance with goals established by departmental budget and marketing plan.
• Must have experience with group business that include all market segments.
• Must meet monthly KPI's as determined by Vice President Sales & Marketing
• Work with F&B department to book and drive events and catering sales in-line with budgetary goals.
• Work with corporate marketing team to develop campaigns and programs to support the sales endeavors.

• Well-rounded understanding of the particulars of revenue management and its relation to sales, including but not limited to:
• Market intelligence and trends
• Sales and revenue strategies
• General knowledge of revenue and reservations systems.

• Capture competitor's accounts through networking & research to be able to target and solicit those most probable to generate new business.
• Continually targets and prospects for new business through telemarketing, individual creativity and innovation.
• Maximize current hotel key accounts by identifying and capturing those that offer room night and revenue growth.

• Develop strong customer relations through frequent communication and the use of professional, courteous, and ethical interpersonal interaction both internal and external customers.
• Utilizing corporate selected systems and protocols, develop customer profiles and maintains an effective trace system, including trace dates and references, to best meet client needs, resulting in superior account service and increased revenues.

• Exhibit a positive and involved team attitude to all hotel departments and maintains open communications with all co-workers for the best overall performance of the hotel.

• Achieves activity goals as established by management and completes all reports and assignments in an accurate and timely fashion.
• Prepares sales metrics reports documenting sales calls, outlining…