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Associate Manager, Shopper Insights

Job in Lansing, Ingham County, Michigan, 48915, USA
Listing for: Mondelez International
Full Time position
Listed on 2026-06-19
Job specializations:
  • Business
    Data Analyst, Business Development, Business Systems/ Tech Analyst, Business Analyst
Job Description & How to Apply Below
** Job Description*
* ** Are You Ready to Make It Happen at Mondelēz International?*
* ** Join our Mission to Lead the Future of Snacking. Make It With Pride.*
* The Associate Category Manager - Meijer  will be a strategic advisor and subject matter expert across Mondelez US Portfolio including:

+ Cookies

+ Crackers

+ Bars

+ Non Chocolate Candy

+ Cakes and Pastries

+ Cough Drops

This role is responsible for providing deep category insights, developing strategic recommendations, and collaborating with cross-functional teams to drive growth and market share for our total portfolio

You will leverage market, shopper, and consumer data to assess performance, identify trends, and uncover growth opportunities for both Meijer and Mondelez. The ideal candidate will possess strong data analysis skills, business acumen, and exceptional communication and problem-solving abilities. Mondelez is seeking a strategic thinker with a proven ability to influence, build relationships, and thrive in a fast-paced, dynamic environment. 

You will: 

+ Collaborate with Sr. Category Manager,buyer and sales team to develop best-in-class category development strategies based on both qualitative and quantitative analysis 

+ Develop actionable recommendations and plans to accelerate the growth within our categories, focusing on category and brand trends, assortment, shelving, promotional efficiencies, price elasticities, and shopper behaviors, leading to increased basket spend and total sales 

+ Create and analyze planograms to evaluate space-to-sales and offer best-in-class merchandising recommendations 

+ Continuously optimize the business by analyzing data, tracking performance, developing category reviews, and applying learnings while utilizing diverse data sources-including internal customer data, syndicated data, shopper insights, and market research-to address current business challenges, define trends, and identify new growth opportunities 

+ Be an active contributor to joint business planning processes 

+ Build and enhance reporting dashboards to drive strategic business decisions, streamline data mining processes and accelerate insights delivery 

+ Be the category thought-leader/advisor for the customer and internal stakeholders 

** What you will bring**  

+ A desire to drive your future and accelerate your career with experience and knowledge in: 

+ Deep understanding of category management practices, and best-in-class ways of working with retailers and internal corporate teams 

+ Consistent track record of success in creative thinking, project management, functional/technical skills, decision quality, problem solving and business acumen 

+ Strong analytical and presentation skills (written and verbal) with the ability to analyze and interpret complex data from multiple data sources and turn insights into actionable business strategies and compelling category stories 

+ Experienced with conducting ad-hoc analyses to answer diverse business questions and support strategic decision-making including participating in joint business planning 

+ Proven track record in persuasively influencing, negotiating, and aligning key customers and business stakeholders in a highly matrixed organization, with a strong project management skillset 

+ Strong knowledge and usage of market segmentation models 

** What extra ingredients you will bring:*
* + Bachelor's degree is required 

+ ​3 to 5 years of experience in the Consumer Packaged Goods (CPG) industry in category management or related fields with a proven track record of translating raw data into actionable recommendations and compelling stores 

+ Required technical expertise with advanced software skills relevant to shopper research and category management functions - this includes syndicated data systems (NielsenIQ, IRI/Circana, Spectra, Numerator panel data, retailer data systems), shelf management software (JDA/Apollo/ShelfIQ), and Microsoft Office (Excel, PowerPoint) 

+

Experience with

Meijerand

Meijersystems (Dunn Humby,Vendor Net) is preferred but not required 

+ High proficiency expertise in data modelling with data visualization tools - experience with Power BI, Tableau, and Power Queries is a…
Position Requirements
10+ Years work experience
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