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Marketing Strategy Marketing Manager

Director of Demand Marketing & Enterprise Pipeline

Job in Lansing, Ingham County, Michigan, 48908, USA
Listing for: Cengage Group
Full Time position
Listed on 2026-07-08
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Marketing Manager
Salary/Wage Range or Industry Benchmark: 138200 - 179650 USD Yearly USD 138200.00 179650.00 YEAR
Job Description & How to Apply Below
Cengage Group is seeking a Marketing Lead to spearhead the demand generation strategy in Detroit, Michigan. This role focuses on building a robust pipeline of institutional customers and executing integrated marketing campaigns. Candidates should have at least 8 years of experience in demand generation, a strong background in B2B marketing, and excellent analytical and communication skills. The compensation package includes a competitive salary range of $ - $, plus an incentive bonus program.
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