Performance Marketing Manager

Responsibilities

• Plan, launch, and optimize paid campaigns across Google, Linked In, and other relevant channels (including ABM campaigns against our target account list)

• Own budget allocation and report on ROI, CAC, and pipeline contribution

• Own website SEO optimization

• Build and run testing frameworks across creative, targeting, and landing pages

• Set up tracking, attribution, and reporting infrastructure

• Manage CRM and website integrations

• Brainstorm with the Head of Marketing on content and brand to build high-converting campaigns

• Manage vendor and agency relationships as needed (outsourcing is always second resort at Inbolt)

• Lay the groundwork for a performance marketing team as headcount grows

• Work alongside the sales team to generate the pipe required

• Role : Performance marketing manager

• Direct report: Head of Communication & Marketing

• Team: Marketing

• Location: US, Detroit or Remote

• Start date: ASAP

• Contract: Full time

• Stock-options package

• Team-building events & off-sites

• Health coverage

Inbolt values end-to-end ownership, high rigor, and a genuine curiosity in the product we build.

What we are looking for4-7+ years in performance/growth marketing in a B2B scale up Track record owning paid media budgets and hitting CAC/pipeline targets

Strong with attribution, analytics tools, and testing methodology. Hands-on with Google Ads, Linked In Campaign Manager, Hub Spot, and GA4.ABM experience is a real plus.

Comfortable being the first and only person on the function — self-directed, builder mindset before building a teamAI first mindset, comfortable using and building AI tools to increase your output and iterate faster