SEO Specialist
Listed on 2026-09-21
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Marketing / Advertising / PR
SEO, Digital Marketing
Big goals. Big achievements. Big impact. Service Master® Brands is growing! We’re adding a brand-new position to our team, and this is your chance to be part of something exciting. We always Act with Agility, which means we’re always learning, evolving, and finding better ways to succeed together. If you’re ready to help us innovate, adapt, and deliver results that matter, we’re ready for YOU
Description We Play to Win!Big goals. Big achievements. Big impact.
Service Master® Brands is growing! We’re adding a brand-new position to our team, and this is your chance to be part of something exciting. We always Act with Agility, which means we’re always learning, evolving, and finding better ways to succeed together. If you’re ready to help us innovate, adapt, and deliver results that matter, we’re ready for YOU
Perks & Benefits That Support You- Medical, Dental, and Vision insurance starting the first day of the month after you’re hired
- Competitive 401(k) match to help you invest in your future
- Enjoy 10 days of paid time off, plus 10 paid holidays and 2 floating holidays to recharge and celebrate
- We’re committed to your development with career advancement and professional growth
Work is performed in a hybrid setting with 2 days a week in our office in Lansing, MIJoin our team as an SEO Specialist!
Two Men and a Truck is seeking an SEO Specialist to bring focus on our SEO and AEO strategies. In this role you will plan, create, oversee, and implement all aspects of our overall SEO strategy. You will hit the ground running with full support from internal teams, from content, web products, and our web coordinators. You will have support from multiple brands and verticals within our larger portfolio at Service Master Brands.
WhatYou Will Do
- Develop, manage, and implement comprehensiveSEO and AEOstrategiesacross brand website sand digital channels.
- Collaborate with content and marketing teamsto ensure consistent brand messaging, content optimization,and digital visibility.
- Support local SEO initiatives across franchise locations, providing training, resources, and quality oversight to internal teams.
- Conduct comprehensiveSEO auditsto identify technical issues, optimization opportunities, and areas for improved search performance.
- Manageoff-page SEOefforts, including Google Business Profiles, local listings, and other digitalpresence initiatives.
- Partner with webproduct and analyticsteams to implementSEO initiatives anddelivercontent performance, rankings, and reporting insights.
- Monitor Google Search Console and Bright Edgedata to evaluateindexing, rankings, and emerging search trends, while maintaining white-hat SEO best practices and adapting to changes in Google search.
- Bachelor’s degree in Marketing, Advertising,or related field preferred, with3+ years ofSEO experience.
- Proficiency with content management systems such as Drupalor Word Press andSEO tools includingSEMrush, Ahrefs, orBright
Edge. - Strong written and verbal communication skills, with the abilityto coach, teach, and lead others.
- Strong analytical and data-driven decision-making skills, including knowledge of Google Analytics and digital marketing terminology.
- Highly detail-oriented and organized, with the abilityto manage multiple projects, resources, and priorities while maintaining accuracy and quality.
- Advanced proficiency in Microsoft Office andreport generation, with a strong commitment to theTWO MEN ANDA TRUCK® Core Values.
Service Master® Brands is a leading provider of residential and commercial services in restoration, cleaning, moving, and bioremediation. Founded in 1929, we operate 4,600+ locations through 3,200 franchisees, serving over 1 million homes and businesses annually. Today, we do business under trusted brands across…
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