VIP Marketing Strategy and Support Senior Manager - Corporate; Las Vegas

WE ARE CAESARS

At Caesars Entertainment, our Mission, Vision & Values reflect our unique purpose, providing people with possibilities and places to have fun. Our Mission, Vision & Values represent a unifying and inspiring way forward, and all Team Members are expected to uphold them.

• Our Mission: "Create the Extraordinary"
• Our Vision: "We create spectacular worlds that immerse, inspire and connect you. We don't perform magic; we create it with excellence."
• Our Values: "Blaze the Trail, Together We Win, All-In on Service"

Our corporate social responsibility framework, People Planet Play, represents our continuous dedication to enhancing economic development, uplifting the wellbeing of our Team Members and their families, and making positive contributions to the communities we operate in.

The VIP Marketing Strategy and Support Senior Manager will provide strategic and operational support for Enterprise VIP through development of centralized capabilities, operating standards, and communication across VIP network including hosts, PD, IMPD, and NCM. Responsible for implementing, executing, and measuring VIP Corporate initiatives across Caesars Entertainment, including sales performance programs. Will work collaboratively with VIP leaders and operators to ensure effective execution of VIP strategies.

• Lead an organization with methods and actions that are ethical and in full compliance with all applicable laws, regulations, and Company policies
• Identify compliance risks and take actions necessary to eliminate or minimize risks
• Advocate for an organizational commitment to honesty, integrity, and responsible corporate behavior
• Create a compliance culture and foster an environment where employees feel comfortable reporting potential violations or misconduct
• Assist in development of overarching VIP enabling strategy via tools, capabilities, HR strategy, and analytics in collaboration with VIP Innovation,
• Review VIP business operations and trends and act as a consulting resource to on Property VIP leadership and Corporate VIP
• Manage and lead training and communication for all VIP policies, new tools and enhancements, new host hires, and initiatives (e.g. Corporate SMART Communication, SMART 101, creation of training documents)
• Optimize revenues and efficiencies through effective use of contact, sales, and service strategies
• Provide data based recommendations on VIP policies (e.g., measurable objectives, host manuals, discount policies, comp exceptions, etc.)
• Manage performance of direct reports to develop tools, standards and strategic recommendations
• Oversee the operations of the Casino Marketing sales performance culture learning solutions that build and enhance the skills, knowledge and abilities of the CET Host teams
• Proactively advocate and socialize the Casino Marketing sales performance tools and culture throughout the organization
• Collaborate with property and regional CM leadership to drive strategic innovation and development of pilots/tests of new capabilities
• Act as point of contact for communication between VIP leader and enterprise analytics (e.g., performing ad-hoc analysis, coding standards, reporting, etc.)
• Manage and support all VIP users by responding to questions, setting up new users, and resolving technical issues

• Must be 21 years of age or older
• Three years of sales or marketing experience
• Deep understanding of finance and drivers of performance
• Proven capability in innovative and creative thinking for defined sales results
• College degree; MBA preferred
• Three to five years of successful experience in casinos/hotels, customer service or host experience (Experience with luxury brands preferred)
• Expert with Microsoft programs Excel, Access, and Power Point
• Experience with  CRM platform preferred

• Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business
• Must have a systematic and process-oriented mindset to ensure seamless end-to-end customer experiences
• Ability to travel
• Strategic problem-solving skills, yet comfortable overseeing day-to-day activities
• Must be a proactive change agent
• Proven ability to effectively collaborate and manage others across large spans
• Strong analytical, strategy, and communication skills

At Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names.

We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members,…