Creative Director, Youtube

Creative Director (Full Time)

Qlay is the video production company behind the Spy Ninjas, the longest-running scripted series in You Tube history, and the brainchild of You Tube creators Chad Wild Clay & Vy Qwaint. The stories surrounding this inspirational group of everyday heroes have earned over 15 billion views and 45 million subscribers. Spy Ninjas are unique within the You Tube space, as we create multiple 20–30 minute narrative episodes, every week.

We are seeking a dynamic and visionary Creative Director to help elevate our creative strategy on You Tube and other social platforms. Someone who understands how to tell compelling, data-informed stories that drive both engagement and brand growth, and who can lead a team of creatives in that pursuit. This is a ground floor opportunity to help shape the creative direction of Qlay’s future.

The ideal candidate will have recent success on You Tube, a deep understanding of the digital content landscape and the ability to turn ideas into episodes, a passion for storytelling, solid storytelling experience and the ability to lead creative teams. You will oversee our flagship You Tube show, develop new formats, and guide content from idea to upload.

The position is Full Time in Las Vegas, NV. Initial interviews can be held remotely, and if you are selected for this role, relocation compensation is provided.

• Own day-to-day You Tube creative strategy and oversight of all content across the Qlay network of channels
• Develop data-informed video concepts and series that grow views, subscribers, and revenue
• Report directly to Qlay’s President, and work closely with the Creators to evolve storytelling and video formats
• Manage a team of creatives who write, direct, film and edit all Qlay content
• Guide visual storytelling with obsessive attention to detail and story lore
• Analyze performance across CTR, retention, thumbnails, and titles and adjust creative accordingly
• Collaborate cross-functionally to ensure content supports broader business and product goals
• Understand trends, competitive landscape, best practices, platform dynamics, audience feedback and analytics to continuously refine and improve success
• Partner with production manager to lead successful film days and deliver on post-production timelines while protecting creative integrity at every stage
• Serve as the creative lead in post: shaping narrative, pacing, and visual identity

• Health Insurance:
  Medical, Vision, Dental
• 401(k) matching
• Paid time off
• Relocation assistance

• 10+ years of experience in Digital Media, including
• 5+ years as a You Tube-focused Creative Director / Creative Producer /or Creative Lead (end-to-end ownership: concept - post)
• Experience growing large You Tube channels
• Experience managing a team of creatives; conducting performance reviews, delivering constructive feedback, and helping creatives grow in their careers.
• On-set leadership and post-production management experience in a fast-paced environment
• A passion for storytelling, experimentation, and solving creative challenges under pressure
• Comfortable directing shoots and managing creators with clarity and confidence
• Strong writing abilities, editorial instincts and proven ability to turn data into creative decisions
• Hands-on experience with You Tube analytics and social platform algorithms
• Bonus if you are a Spy Ninja fan but not required. Just bring curiosity, creativity, and an absolute obsession for You Tube