Head of Commercial Operations – Blue Man Group and VStar Entertainment

Head of Commercial Operations – BMG and VStar

Business Development

Full-Time Position

About Blue Man Group

Blue Man Group is a global entertainment phenomenon known for its award-winning theatrical productions, iconic characters, and boundless creative exploration. Owned and operated by Cirque du Soleil Entertainment Group, Blue Man Group delivers euphoric celebrations of human connection through art, music, comedy, and non-verbal communication.

Since debuting at New York's Astor Place Theatre in 1991, the live show has expanded to residencies in Orlando and Las Vegas, along with multiple North American and world tours — reaching more than 35 million people worldwide. Continuously refreshed with new music, fresh stories, custom instruments, and sensory-stimulating visuals, Blue Man Group is universally appealing across age groups and cultural backgrounds.

About VStar Entertainment

VStar Entertainment is one of North America's leading producers and promoters of live family entertainment. With decades of experience bringing beloved brands to life on stage, VStar creates immersive, high-quality touring productions that captivate audiences of all ages. VStar Entertainment is owned and operated by Cirque du Soleil Entertainment Group.

Position Summary

The Head of Commercial Operations is an Executive who provides strategic and operational leadership for the company's theatrical portfolio, including multiple tours and resident theatrical productions. This role directly manages five senior leaders, multiple high-profile domestic and international partnerships as well as navigates significant cross-departmental collaborations. The Head of Commercial Operations works in close partnership with the Head of Sales, Marketing and Revenue Management, to accomplish fiscally responsible, world-class entertainment while delivering strong financial results.

As the company continues to grow, the ideal candidate brings a proven track record of driving revenue performance in complex, fast-paced environments, managing scalable budgets, and leading teams to maximize both top-line growth and profitability across a portfolio of Live Entertainment offerings.

• Provide direct leadership, coaching, and performance management for four General Managers and one senior-level Tour Operator with clear accountability for Commercial outcomes.
• Set clear operational goals, KPIs, and accountability standards for revenue growth, profitability, market expansion and shows for resident and touring operations.
• Foster a collaborative, commercially driven culture across teams that aligns show quality and a healthy and safe environment.
• Serve as a senior leader and trusted advisor to Executive leadership on operational strategy, growth plans and risk assessments.
• Manage partnerships with local promoters and venue owners, ensuring the groups maintain focus and status with critical partners.
• Work with President/CEO and fellow leadership team by participating in annual planning and company growth strategies, providing Operational expertise and budget/feasibility guidance when needed.
• As a senior leader, visit Show teams on a regular basis with a focus consistency, efficiency, and artistic integrity.
• Ensure each show is operating within approved budgets, labor agreements, and company policies.
• Partner with Creation team to seamlessly execute show changes and new creative visions.
• Partner with Production and Technical teams to support show maintenance, cast changes, capital projects, technical updates, and long-term sustainability.
• Supervise a dedicated Tour Operator to execute all aspects of theatrical touring strategy of multiple touring kits in a variety of IP. This includes market selection, feasibility studies, venue negotiations, routing, and scheduling.
• Oversee tour budgeting, forecasting, and financial performance.
• Demonstrate ability to lead and scale high-performing Operations teams amid significant growth, supporting the expansion of intellectual property and new touring opportunities.
• In conjunction with Tour Operator, collaborate with booking agents, venues, presenters, and promoters to secure optimal engagements across domestic and…