Senior Director of Content & Strategy

Short Description

At IGTPlayDigital, we design and build mobile and web casino games played by millions of players worldwide. We’re seeking an innovative Director of Content & Strategy to build a roadmap for delivering immersive player experiences across Play Digital’s portfolio.

As Senior Director of Content & Strategy at IGT Play Digital, you will shape the roadmap for our games, blending market insight, analytics, and innovative design across both digital‑first and land‑based conversion titles. You will lead a global team to deliver content strategies that meet customer needs while balancing production capacity and market demands. This role requires a deep understanding of competitive landscapes and the ability to translate data into actionable business cases.

• Develop and maintain a comprehensive game roadmap across all types, from slots to table games, with an innovative approach
• Lead a global team of 8 content managers and data & insights analysts
• Work directly with customers to create tailored content strategies and market‑specific roadmaps
• Use analytics and market intelligence to inform decisions and prioritize initiatives
• Balance production capacity with market demand to ensure timely, high‑impact releases

• 10-15 years of experience in leadership and strategy roles for iGaming content
• 10+ years of experience in the iGaming industry
• Expertise in competitive landscapes, market analysis, and business case development
• Strong leadership skills with experience managing global teams
• Customer‑focused with the ability to translate insights into actionable strategies

IGT is committed to sustaining a workforce that reflects the diversity of the global customers and communities we serve and to fostering an inclusive environment where all employees feel valued, respected, and engaged. IGT is an equal opportunity employer and provides equal employment opportunities without regard to race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, veteran status, genetic information, or any other characteristic protected by applicable law.

We thank all applicants for their applications; however, only those selected to interview will be contacted.

At IGT, we consider a wide range of factors in determining compensation, including skills, experience, education, and geographic location. These factors may result in variation in starting pay. The estimated starting compensation range for this role is $150,000 – $230,000 USD, based on a good‑faith assessment at the time of posting. Actual compensation may vary. IGT complies with all applicable pay transparency and compensation laws and collective bargaining agreements, where applicable.

Base pay is one component of IGT’s total rewards program. Depending on the role, employees may be eligible for bonus or commission opportunities. IGT also offers a comprehensive benefits package, which may include a 401(k) savings plan with company contributions, medical, dental, and vision insurance, life and disability coverage, paid time off, tuition reimbursement, and other wellness programs, subject to eligibility requirements.

IGT is the global leader in gaming. For more information, please visit  .