Analyst II, Marketing Analytics

Responsibilities

• Support Marketing Analytics initiatives, partnering with Marketing stakeholders to evaluate campaign performance
• Conduct objective, rigorous analytics to help the business improve profitability
• Distill vast datasets into actionable insights and recommendations that guide decisions and strategies
• Develop and support reporting for operating departments across the enterprise
• Use technology (e.g., SQL, R, Tableau, Google Big Query, Python) to develop analytics and reporting tools
• Help to train and on-board new team members in technical skills, tools & processes

• Bachelor's degree from an accredited four-year college
• 1+ years of professional work (or equivalent experience) tools. Capable of working in both Microsoft Excel and Power Point
• Demonstrated business acumen; can articulate the fundamental drivers of business performance
• Intermediate skills in querying, analyzing, and visualizing large data sets.
• Strength in critical thinking, problem solving, and written and verbal communication
• Intellectual curiosity and willingness to quickly learn relevant database applications and software
• Desire to understand a broad range of operations within the casino and hospitality industry
• Ability to effectively interact with key stakeholders, manage multiple projects simultaneously
• Demonstrated ability to work effectively in a team-oriented environment
• Ability to uphold and demonstrate the highest level of integrity
• Bachelor’s Degree from a top-tier program in one of the following areas:
  Finance, Marketing, Engineering, Economics, Mathematics/Statistics, Hotel Management, Business, or Data Science
• Graduate Degree in one of the following areas or in an equivalent technical field:
  Business, Economics, Mathematics/Statistics, Hotel Management
• Exposure to statistical analysis or optimization analytics
• Proficiency in one or more of the following programming languages: SQL, R, VBA, Sass, Python, and/or experience in working with Google Big Query

• SQL
• R
• Tableau
• Python
• Data Analysis
• Statistical Analysis
• Data Visualization
• Querying Large Datasets
• Optimization Analytics
• VBA

• Critical Thinking
• Problem Solving
• Written Communication
• Verbal Communication
• Intellectual Curiosity