Regional Sales Manager

• The Regional Sales Manager (RSM) reports to the National Sales Director.
• Responsible for driving the growth of the company’s business model; developing and executing sales strategies/goals and assisting the development and growth in their assigned dealer bases in their territory.
• Responsible for the achievement of the assigned territory company’s new lease origination goals by adding additional dealers and growing the existing dealer network.
• Acts as a liaison between CULA and the Dealer Representatives of our Lender Partners.
• Recommends new ideas and processes for lease origination growth.
• Works closely with the President, National Sales Director and VP, Business Development to accomplish CULA goals and objectives.
• Act as the primary liaison between CULA, the credit union dealer representatives and their approved dealers
• Cultivate and enhance existing relationships with auto dealerships
• Establish positive, professional relationships with dealerships to generate indirect leasing volume
• Contact and visit prospective dealers to present information on company’s indirect leasing services
• Conduct presentations/trainings at all levels to auto dealers to develop new business
• Monitor current market conditions and recommend changes to the company’s current products and developing new products
• Maintain activity and client contact information in Company CRM (Salesforce)

• Experience in the auto finance, vehicle lease industries is a must
• Experience in the banking or credit union industries is desired
• Fifth year college or university program certificate; or five to ten years of highly successful and proven industry related experience and/or training; or equivalent combination of education and experience is required
• Ability to read, analyze, and interpret Lender Partner rate sheets
• Ability to tactfully respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community
• Ability to effectively present information and ideas to CULA management, Lender Partners and dealer principals
• Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume
• Ability to define problems, collect data, establish facts, and draw valid conclusions, interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables is needed
• Current Driver’s License and Auto Insurance
• Own or access a reliable vehicle for transportation
• Frequent travel is required (up to 70% per year)
• Understanding of software packages applicable to various projects is required

Demonstrates expertise in driving sales growth within the auto finance and vehicle lease industries, with a strong focus on developing dealer relationships and executing effective sales strategies. Proficient in analyzing market conditions and presenting leasing solutions to enhance business opportunities.

• Auto Finance Experience
• Vehicle Lease Industry Knowledge
• Sales Strategy Development
• CRM Proficiency (Salesforce)
• Relationship Management

• Lease Origination
• Market Analysis
• Data Interpretation
• Mathematical Calculations
• Presentation Skills

• Tactful Communication
• Problem Solving
• Customer Relationship Management

• Current Driver’s License
• Auto Insurance

• Credit Union
• Banking
• Dealer Network
• Indirect Leasing
• Lender Partner

• Salesforce
• Microsoft Office Suite