Head of Marketing, Communication & TV CDI
Listed on 2026-02-28
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Marketing / Advertising / PR
PR / Communications, Marketing Communications
Fédération Internationale de Gymnastique
P.O. Box 630
1001 Lausanne
Responsible job centre ORP Lausanne
Pl. Chauderon 9 / CP 5032
1001 Lausanne
orp
Head of Marketing, Communication & TV — CDI 100%Head of Marketing, Communication & TV - Full-time | Lausanne
Your Mission
At World Gymnastics, visibility, reputation and partnerships are key to supporting the Federation’s mission and sustainability. Based in Lausanne, the Head of Marketing, Communications & TV defines and coordinates global positioning across marketing, institutional communication, media and broadcast, while leading a team of dedicaded professionals. Reporting to the Secretary General, the role ensures coherent brand, messaging and content strategies, and contributes directly to revenue and partnership development through enhanced visibility, media value and sponsorship support.
Responsibilities- Define and implement an integrated marketing, communication and TV strategy aligned with organisational objectives and governance priorities.
- Ensure consistent brand identity, messaging and tone across all platforms, channels and audiences.
- Oversee institutional media relations and public communications, including high-visibility and sensitive situations.
- Define strategic orientations for TV and broadcast activities, ensuring editorial coherence and value creation, while operational delivery remains under the responsibility of sport and operations functions.
- Support revenue and partnership development by strengthening the visibility, positioning and activation value of FIG events, media assets and content.
- Contribute to sponsorship and partnership initiatives by developing coherent brand platforms, visibility assets and communication frameworks across marketing, communication and TV.
- Coordinate digital platforms, editorial content and publications across written, digital and audiovisual formats.
- Lead internal communication initiatives to support organisational clarity, alignment and engagement.
- Manage and coordinate a small multidisciplinary team, ensuring alignment, efficiency and quality of delivery across marketing, communication and TV activities.
- Advise the Secretary General on reputation, communication, visibility and partnership-related matters.
- University degree in Marketing, Communications, Media or a related field.
- At least 10 years of experience in marketing, communication or media roles within international sport environments; familiarity with the specificities of gymnastics and its competitive ecosystem is considered a strong asset.
- Demonstrated exposure to broadcast or audiovisual environments at a strategic level.
- Proven experience contributing to revenue and partnership development
- Strong understanding of brand management, media relations and commercial visibility
- Excellent communication and stakeholder management skills.
- Fluency in English and French; other languages are an asset.
- Valid Swiss working permit.
- The opportunity to contribute to a leading international sports federation with global reach and strong institutional visibility.
- A senior role combining strategic influence, cross-functional coordination and contribution to revenue and partnership development.
- A human-sized, multicultural environment fostering collaboration, trust and professional autonomy.
- A position offering diversity of challenges, international exposure and meaningful impact.
The Fédération Internationale de Gymnastique (FIG) — operating under its brand World Gymnastics™ — is the international governing body recognised by the International Olympic Committee (IOC) for the sport of gymnastics. Founded in 1881, it is the oldest established international federation of an Olympic sport and has been part of the Olympic Games since their revival in 1896. FIG governs nine sports:
Gymnastics for All, Men’s and Women’s Artistic, Rhythmic, Trampoline & Tumbling, Acrobatics, Aerobics, Parkour and Paragymnastics. Through the World Gymnastics™ brand, the federation promotes participation, inspires engagement, and supports the long-term development of the sport worldwide. FIG brings together 165 member federations and engages millions of athletes,…
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