Posted Friday, March 14, 2025 at 4:00 AM | Expires Friday, May 2, 2025 at 3:59 AM
Dayforce is a global human capital management (HCM) company headquartered in Toronto, Ontario, and Minneapolis, Minnesota, with operations across North America, Europe, Middle East, Africa (EMEA), and the Asia Pacific Japan (APJ) region.
Our award-winning Cloud HCM platform offers a unified solution database and continuous calculation engine, driving efficiency, productivity and compliance for the global workforce.
Our brand promise - Makes Work Life Better TM - Reflects our commitment to employees, customers, partners and communities globally.
Location: Work is what you do, not where you go. For this role, we are open to remote work located anywhere within the United States or Canada.
About the opportunity
We are seeking a transformative and results-driven VP of Sales Enablement to elevate sales effectiveness across the competitive HCM technology landscape. Reporting directly to the Head of Revenue Operations, you will architect and implement a comprehensive enablement strategy that accelerates rep productivity, significantly reduces ramp time, and drives sustainable revenue growth.
At Dayforce, you'll lead enablement across our distinct sales motions, each requiring tailored approaches:
Mid-Market and Enterprise. Your strategy will also address the unique requirements of our expanding EMEA and APJ markets, ensuring global alignment while respecting regional nuances.
What you will get to do
- Collaborate with executive leadership to design and implement a holistic enablement strategy that addresses:
- Onboarding and time-to-productivity
- Develop a cohesive, persona-driven messaging framework
- Identify & close gaps in seller & leadership capabilities
- Develop a structured, role-specific onboarding program that:
- Optimizes time-to-ramp for new Account Executives
- Offers managers real-time visibility and data-driven reinforcement tools for coaching
- Define and track KPI targets for new hire performance, including key outputs such as:
- Deal Creation, Close Rate and ASP
- Time to first opportunity
- Early pipeline generation metrics & conversion rates (Lead to Deal, Deal to close)
- Design, Align, Implement, and Reinforce a sales methodology tailored to Dayforce’s sales motions and value proposition
- Create advanced competency workshops focusing on topics such as:
- Complex discovery techniques
- Multi-threading enterprise accounts
- Strategic deal navigation
- Competitive positioning in the HCM market
- Conduct bi-annual skill assessments to identify and address capability gaps
- Collaborate closely with Product Marketing to develop a comprehensive, persona-specific messaging framework
- Create tools and playbooks that integrate messaging into each stage of the sales process
- Launch internal workshops to ensure Dayforce’s GTM teams are ready to capitalize on new product releases and changes
- Implement best in class technology automation to help & coach sellers in real time
- Create and launch a GTM Leadership Competency Framework
- Coaching effectiveness
- Performance management
- Change leadership
- Strategic alignment
- Integrate leadership competencies into talent acquisition and performance management processes
Skills and experience we value
- 12+ years’ experience leading strong and dynamic Sales Enablement teams, preferably in Mid-Market or Enterprise B2B SaaS
- The leader must be versed in the HCM market and have a clear understanding of the HCM tech stack, and industry players
- Proven track record of designing and creating alignment and implementing comprehensive enablement strategies
- Passion for leading people, including the ability to work with diverse skill sets; and proven success building, coaching and developing high-performing teams.
- Strong analytical skills with the ability to measure and communicate enablement impact
- Exceptional communication and cross-functional collaboration skills
- Experience in scaling enablement programs during high-growth periods
- Certification in sales training methodologies (ie, Force Management)
- Background in…
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