Undergraduate Program Recruitment Coordinator

Position Overview The Undergraduate Program Recruitment Coordinator is responsible for new student recruitment to Bachelor of Social Work (BSW) program in the University of Kansas School of Social Welfare. This position implements and monitors undergraduate recruitment strategy for the School of Social Welfare.

This position reports to the Director of External Affairs and collaborates with the school’s academic advisors and student support staff; academic program directors; and partners in Academic Advising, Enrollment Marketing, KU Admissions, Jayhawk Global and other KU offices, serving as an ambassador for KU Social Welfare to various audiences.

Duties include communicating regularly and building relationships with prospective students; managing selected correspondence; and planning and executing on- and off-campus programs. The Undergraduate Recruitment Coordinator is responsible for evaluating and interpreting data and research to assist the School of Social Welfare in reaching enrollment goals.

This is a full-time, benefits-eligible, 12-month professional staff position. This position will work primarily on the KU Lawrence campus, with in-person days on a set schedule, and remote or hybrid work based on the recruitment schedule. This position requires occasional travel to perform the listed duties, as well as evening and weekend hours.

• In collaboration with the KU Office of Admissions and other colleagues across campus and within the School, represent the School of Social Welfare at on-campus recruitment functions such as Junior Days, Admitted Senior Days, Scholar Days and prospective student visits.
• Assist with planning and execution of all on-campus recruitment events, including but not limited to Social Welfare-specific recruitment and yield events, Hawk Week Academic Welcome, Rock Chalk Days, Crimson and Blue Days, and other events.
• Create and deliver presentations about social work programs for KU Admissions events.
• Build connections with Kansas and area high school and community college teachers, facilitators, and counselors with the aim of helping students explore the field of social work. This will include visiting schools, and/or inviting groups to and hosting them on campus.
• Plan and host virtual and in-person information sessions for undergraduate social work programs, for all campus locations (Lawrence, Overland Park). Coordinate scheduling and confirm info session staffing with program directors, practicum staff and support staff. Coordinate info session marketing with Director of External Affairs. Manage follow-up communications with event registrants and attendees.
• Represent social work programs at off-campus recruitment events and conferences. Some events require overnight travel in the region and nationally.
• Attend appropriate and strategic off-campus high school visits and fairs.
• Assist in organizing specific visit programs for individual groups or middle/high school programs. Coordinate select outreach programs on campus.
• Plan and participate in outreach activities designed to increase awareness of and interest in social work.
• In collaboration with the Graduate Recruitment Coordinator and Director of External Affairs, manage the School’s overall recruitment events calendar.
• Support graduate student recruitment events and visits as directed.
• Support orientation programs for social work students.

• Collaborate with the School’s Director of External Affairs, program directors and academic staff to create and implement a recruitment marketing plan for undergraduate social work programs.
• Contribute to the development of the ongoing recruitment strategy, materials, resources and analyzing data to recruit prospective students.
• Assist in developing a prospective student pool and cultivating relationships with prospective students from inquiry to enrollment.
• Manage, track and report prospect movement through prospect database and other recruitment database programs or tactics.
• Communicate daily with prospective students, families, and high school and community college…