Communications Coordinator

Position Overview

The School of Education & Human Sciences at the University of Kansas is seeking to fill the position of Communications/Marketing Coordinator. This person will report directly to the Dean of the School of Education & Human Sciences, but will work closely with Assistant/Associate Deans, department chairs, advisors, and staff, as well as various university and third-party partners. The person will coordinate communications and marketing efforts for the School of Education and Human Sciences programs in Lawrence, Edwards Campus in Overland Park, and online.

Will also serve as the School's liaison to KU's Marketing office.

The successful candidate will assist with the strategic development and tactical implementation of a marketing plan, developing collateral and recruiting efforts, and will be expected to work with faculty, administrators and staff in preparing marketing materials to recruit new students. The Coordinator will serve as the key communicator in efforts to boost the exposure of programs and recruitment activities. The successful candidate will attend key events on KU's local campuses, prepare written and social media marketing materials, oversee video production, assist with recruitment efforts, oversee websites and social media activity, supervise student communications employees, and assist with the strategic and tactical decisions around marketing and recruitment.

This person will also work with the KU News Service and KU News Hub to produce news releases of local, state, and national interest.

• Develops and analyzes comprehensive marketing communications plans for the Dean's office, School events, and all academic programs within the School (minors, BS, BSE, GC, GLP, MA, MS, MSE, EdS, EdD & PhD). Works with Dean's office, department chairs, faculty, and staff to implement the plans. Works with partners, vendors, and departments to produce and manage marketing campaigns/materials/projects (fliers, brochures, digital and print ads, organic social, info packets, presentations, direct mail, email, internal/external digital & print signage, publications, etc.).
  
  Educates School leadership, faculty, staff, and student staff on current and innovative marketing strategies and technologies as well as the importance of maintaining the KU brand in all communications. Serve as resource to support the marketing needs of the five academic departments and one affiliated program.
• Supports staff use of CRM systems. Develops, implements, and coordinates communications/campaigns focused on improving funnel layer conversions.
• Supervises any assigned student assistants and assigns tasks as needed.
• Manages key marketing distribution lists and email marketing databases.
• Works closely with events coordinator, recruitment team, and other staff members to support communications & marketing for School events.
• Prepares press release content and works with KU News team for local, regional, and national distribution.
• Works on multiple, simultaneous projects with varying deadlines.

• Serves as School of Education & Human Sciences webmaster. Develops and manages School of Education & Human Science's Website Marketing Protocol for seven content management system domains, working closely with KU Information Technology (IT) and designated staff. Ensures content is monitored and updated regularly to guarantee accurate and new information. Ensures that news, events, information and updates are routinely and appropriately published.
  
  Directs the preparation and/or editing of materials for website publication, including ads, photos, audio, and video. Routinely reviews other sites, explores new technology and solicits feedback to make recommendations regarding effectiveness. Provides direction and assigns projects for School's IT/programmer staff to ensure all School web sites are maintained and functioning properly.
• Directs content and moderates the School's public-facing marketing content and social media channels (Facebook, X, Instagram, Linked In, Medium blog, and You Tube) to support marketing communication plans. Ensures appropriate…