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Marketing Communications Officer

Job in Lawrence, Essex County, Massachusetts, 01842, USA
Listing for: Cakap
Full Time position
Listed on 2026-02-12
Job specializations:
  • Marketing / Advertising / PR
    Digital Media / Production, Digital Marketing, Social Media Marketing
  • Creative Arts/Media
    Digital Media / Production, Digital Marketing
Salary/Wage Range or Industry Benchmark: 60000 - 80000 USD Yearly USD 60000.00 80000.00 YEAR
Job Description & How to Apply Below
Responsibilities
  • Develop creative and high-quality content (graphics, videos, and copy) for social media and website, aligning with brand goals and campaigns.
  • Manage digital marketing activities, including search engine and social media advertising.
  • Research industry trends and integrate insights into content strategies.
  • Collaborate with business and marketing teams to ensure content supports overall objectives.
  • Operate cameras and equipment to produce high-quality photo and video content, including shooting, editing or retouching (mainly for Instagram Reels, Tik Tok, and You Tube).
  • Brainstorm and present new content ideas to enhance brand awareness and engagement.
  • Appear in content when required.
  • Track, analyze, and report on website, social media, and advertising performance using tools like Google Analytics and others to optimize content strategy.

Minimum Qualifications

  • Bachelor's Degree in Communication / Public Relation / Advertising, GPA min 3.00 from reputable university.
  • Have min 1 year work experience in social networking management.
  • Relevant experience and a strong portfolio are a plus.
  • Up-to-date knowledge of social media trends and analysis tools.
  • Proficiency in video editing (Adobe After Effects, Premiere Pro, Final Cut Pro, Cap Cut) and image editing (Photoshop, Illustrator).
  • Strong analytical, monitoring, and campaign review skills.
  • Excellent communication, collaboration, and multitasking abilities.
  • Creative, proactive, and detail-oriented mindset with a customer-focused approach.
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