Senior Specialist-Product Marketing

Senior Specialist-Product Marketing

Are you looking for a unique opportunity to be a part of something great? Want to join a 17,000-member team that works on the technology that powers the world around us? Looking for an atmosphere of trust, empowerment, respect, diversity, and communication? How about an opportunity to own a piece of a multi-billion dollar (with a B!) global organization? We offer all that and more at Microchip Technology Inc.

People come to work at Microchip because we help design the technology that runs the world. They stay because our culture supports their growth and stability. They are challenged and driven by an incredible array of products and solutions with unlimited career potential. Microchip’s nationally-recognized Leadership Passage Programs support career growth where we proudly enroll over a thousand people annually.

We take pride in our commitment to employee development, values-based decision making, and strong sense of community, driven by our Vision, Mission, and 11 Guiding Values; we affectionately refer to it as the Aggregate System and it’s won us countless awards for diversity and workplace excellence. Our company is built by dedicated team players who love to challenge the status quo;

we did not achieve record revenue and over 30 years of quarterly profitability without a great team dedicated to empowering innovation. People like you.

The Senior Specialist-Product Marketing is responsible for the lifecycle management and commercial success of high-reliability discrete semiconductor products serving the Aerospace and Defense market. Working closely with engineering, operations, quality, sales, and key customers, the Senior Specialist-Product Marketing develops pricing strategies, executes product launch plans, and supports customer engagement activities to maximize revenue growth and market penetration. The role is responsible for monitoring financial performance, managing product profitability, and ensuring products meet the long-term supply, reliability, and qualification requirements of military, space, avionics, and industrial applications.

The role is responsible for developing and implementing strategies for maximizing market share, revenue, and profit for specific market sectors. Collaborate with product marketing and applications engineering to lead, prepare, and execute go-to-market launch strategies for new products. Have global responsibility of pricing strategy. Review and approve special price requests. Negotiate volume purchasing agreements with customers. Work closely with corporate MARCOM team to develop product promotion initiatives, campaigns, and marketing collateral for existing products to generate new opportunities and revenue growth.

Work with corporate website manager to maintain and update website content to ensure the product information remains accurate, current and user-friendly. Effectively track, report and present business metrics for your portfolio including billings, backlog and inventory data. Own revenue and product forecasting to ensure the business projections are met and assist with SIOP process. Handle product lifecycle management to ensure ramp-up, sustenance and ramp down of products within the portfolio.

Customer engagement at a strategic level when required on escalations or custom projects.

• Develop and implement strategies for maximizing market share, revenue, and profit for specific market sectors.
• Collaborate with product marketing and applications engineering to lead, prepare, and execute go-to-market launch strategies for new products.
• Have global responsibility of pricing strategy.
• Review and approve special price requests.
• Negotiate volume purchasing agreements with customers.
• Work closely with corporate MARCOM team to develop product promotion initiatives, campaigns, and marketing collateral for existing products to generate new opportunities and revenue growth.
• Work with corporate website manager to maintain and update website content to ensure the product information remains accurate, current and user-friendly.
• Effectively track, report and present business metrics for your portfolio…