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Sales Training & Development Leader

Job in Lawrenceville, Gwinnett County, Georgia, 30243, USA
Listing for: MKB
Apprenticeship/Internship position
Listed on 2026-09-21
Job specializations:
  • Sales
    Real Estate Sales, Residential Real Estate, Director of Sales
Salary/Wage Range or Industry Benchmark: 85000 - 115000 USD Yearly USD 85000.00 115000.00 YEAR
Job Description & How to Apply Below
Building Locally, Leading Nationally Top 50 Home builder Nationwide, #6 Best Place to Work, Top 10 Privately-Held Businesses in NC, Builder of the Year Award Recipient!

Why Eastwood Homes?

Founded in 1977, Eastwood Homes is a privately-held residential home builder dedicated to providing homes of exceptional value and outstanding craftsmanship in nine divisions and four states throughout the Southeast region. With almost 50 years of experience and 24,000 home closings, Eastwood Homes prides itself on offering more than just a place to live, we offer a way of life for homeowners and employees alike.

We invite you to join our team of dedicated, motivated, and passionate professionals and experience the true meaning behind our company motto, Built with Care.

Why Apply as a Sales Training & Development Leader?

Are you a high-performing real estate professional who is passionate about developing sales talent and raising the standard of excellence? Do you have extensive experience selling new homes and the ability to coach others by demonstrating the skills, behaviors, and sales practices that drive success?

As a Sales Training & Development Leader, you will play a key role in developing Eastwood Homes’ sales professionals and ensuring our teams have the knowledge, skills, and tools necessary to deliver an exceptional home buying experience. This position will lead new agent onboarding, sales process training, role-playing, CRM and follow-up standards, appointment setting, objection handling, model home demonstrations, product knowledge, and ongoing sales development.

This is a highly hands-on role. The ideal candidate will bring extensive onsite sales experience and will spend time in Eastwood communities actively demonstrating the sales process and serving as a resource to our New Home Specialists and New Home Sales Associates. You will not only teach the standard you will be the standard.

Sales Training & Development Leader Responsibilities:

Lead onboarding and training programs for New Home Specialists and New Home Sales Associates.

Develop and facilitate training focused on Eastwood Homes’ sales process, customer experience, and sales standards.

Conduct hands-on role-playing and coaching sessions focused on real-world sales scenarios.

Train and coach sales professionals on effective prospecting, appointment setting, follow-up, and lead conversion strategies.

Establish and reinforce CRM usage, documentation, follow-up, and pipeline management standards.

Provide coaching and development related to overcoming objections, handling customer concerns, and confidently guiding buyers through the sales process.

Demonstrate effective model home presentations, home tours, floor plan presentations, and product demonstrations.

Develop and deliver product knowledge training, including floor plans, features, options, communities, and Eastwood Homes’ value proposition.

Work directly in assigned communities and sell homes to demonstrate Eastwood’s sales process and expectations.

Serve as an active sales resource and mentor to New Home Specialists and New Home Sales Associates.

Observe sales presentations and provide constructive feedback and coaching to improve performance.

Partner with Sales Leadership and Division Leadership to identify training needs and opportunities for continued development.

Support sales teams during periods of staffing needs, vacations, special events, and other community coverage requirements.

Monitor adherence to established sales, CRM, follow-up, and customer experience standards.

Help develop and maintain sales training materials, resources, role-play scenarios, and onboarding tools.

Stay current on real estate trends, new home sales practices, customer expectations, and effective sales…
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