Education Program Manager

Overview

The KU School of Professional Studies (SPS) was created in 2019 with a vision to transform students’ lives and improve communities through innovative, student-focused, and exemplary academic programs that lead to rewarding careers in an array of fields that serve the workforce needs of Kansas and beyond. The school offers a variety of disciplines, course formats, class schedules, student services, aid, and more to meet the needs of a wide range of students who may work full-time, have considerable commitments outside of the classroom, have prior college-level education, or otherwise need a different approach to earning academic credentials.

The Center for Workplace Excellence is part of the KU School of Professional Studies and supported by the Johnson County Education Research Triangle (JCERT). The Center helps the local workforce strengthen professional skills, boost employee engagement, and promote enhanced leadership training and coaching. The Center enhances the operational efficiency of the workforce by offering on-demand workshops, ongoing workshop series, customized professional development, organizational consulting, and executive coaching.

KU offers comprehensive benefits, tuition assistance, and professional development opportunities to employees.

The Education Program Manager manages all support mechanisms relating to the design, delivery, and performance of professional education and workforce development programs for the Center. This role ensures a portfolio of programs is monitored from concept through execution, aligned with market demand, organizational strategy, and revenue goals. The position works cross-functionally with faculty, partners, and clients.

30% - Marketing and Enrollment Strategy

• Execute marketing plans for the Center programs and offerings.
• Draft and format marketing materials, including program descriptions, promotional emails, and social media content.
• Develop and execute integrated marketing strategies to achieve enrollment and revenue targets.
• Produce marketing materials including social media images, website graphics, and promotional flyers.
• Maintain a marketing calendar outlining promotional activities, timelines, and outreach schedules.
• Oversee development of marketing assets and messaging aligned to target audiences.
• Maintain enrollment tracking (Hub Spot) mechanisms for upcoming programs and workshops.
• Assist with collecting testimonials, participant feedback, and program success stories for marketing use.
• Coordinate communication with registrants including confirmation messages, reminders, and follow-up materials – Hub Spot.
• Support post-program communications including participant surveys and follow-up engagement opportunities.

30% - Program Management and Delivery

• Manage the full lifecycle of professional education programs from design through evaluation, including space logistics, technology needs, and participant communications.
• Prepare scopes of work, timelines, and deliverable summaries for professional education and consulting projects.
• Maintain the Center’s customer relationship management (CRM) system, including data entry and contact management.
• Maintain and update website content related to Center offerings.

25% - Program and Business Development

• Lead development of proposals for professional education programs, consulting engagements, and workforce initiatives.
• Compile background research, data, and organizational information required for proposal development.
• Conduct market analysis to identify new program opportunities and revenue streams.
• Develop scopes of work, pricing models, and program structures aligned with CWE strategy.
• Track and manage pipeline of opportunities and revenue projections.
• Maintain Hub Spot tracking system for proposal opportunities, deadlines, and submissions.

15% - Data, Evaluation, and Budget

• Use CRM software and program data to monitor performance, enrollment trends, and program effectiveness.
• Develop reporting mechanisms and dashboards to increase leadership decision-making.
• Maintain budgets, transactions, cost centers, payment links through Hub Spot, and JRC processes.
• Identify opportunities for program…