Business Development Director

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Direct Reports: Business Development Coordinator, Business Development Representative team

Overview

GSF Media is hiring a Business Development Director to bring structure, accountability, and speed to our fast-moving sales department. This is a hands-on leadership role focused on proposal quality, pipeline movement, BDR performance, and scalable sales systems. You’ll partner closely with the Business Development Coordinator and the VP of Business Development to ensure operations run smoothly and the team consistently hits growth targets.

This role bridges sales management and sales enablement — driving performance, clearing blockers, and creating repeatable processes that set the team up to win.

• Own pricing templates, formatting standards, and approval timelines.
• Review proposals before they go out to ensure accuracy and margin protection.
• Monitor pipeline health and enforce clear movement expectations (e.g., ≤ 20-day close cycle).
• Work with the BD Coordinator to finalize, archive, and send proposals (no duplication).
• Address red flags quickly; keep the team moving deals forward.

→ Business Development Coordinator Role: Formatting, Docu Sign, archiving, CRM entry for proposals

→ Director’s Role: Quality control, pricing accuracy, movement accountability

Location: Lebanon, TN

Department: Sales

Reports to: VP of Business Development

Direct Reports: Business Development Coordinator, Business Development Representative team

Overview

GSF Media is hiring a Business Development Director to bring structure, accountability, and speed to our fast-moving sales department. This is a hands-on leadership role focused on proposal quality, pipeline movement, BDR performance, and scalable sales systems. You’ll partner closely with the Business Development Coordinator and the VP of Business Development to ensure operations run smoothly and the team consistently hits growth targets.

This role bridges sales management and sales enablement — driving performance, clearing blockers, and creating repeatable processes that set the team up to win.

• Own pricing templates, formatting standards, and approval timelines.

• Review proposals before they go out to ensure accuracy and margin protection.

• Monitor pipeline health and enforce clear movement expectations (e.g., ≤ 20-day close cycle).

• Work with the BD Coordinator to finalize, archive, and send proposals (no duplication).

• Address red flags quickly; keep the team moving deals forward.

→ Business Development Coordinator Role: Formatting, Docu Sign, archiving, CRM entry for proposals

→ Director’s Role: Quality control, pricing accuracy, movement accountability

• Lead BDRs: set weekly activity benchmarks, track meetings set, and monitor quality.

• Hold weekly 1:1s to review progress, coach performance, and course-correct early.

• Partner with the VP of Business Development to hire/fire/replace underperformers quickly.

• Collaborate with BD Coordinator on onboarding checklist and ramp timelines.

→ Business Development Coordinator's Role: Coordinates onboarding steps, paperwork, and admin tasks

→ Director’s Role: Owns training, coaching, and results tracking

• Create outreach scripts, objection-handling tools, and case study decks.

• Identify and implement tools that improve BDR output or proposal speed.

• Work with BD Coordinator to keep the asset library updated and organized.

• Optimize CRM usage and create reports that actually drive decision-making.

→ Business Development Coordinator’s Role: Maintains CRM data quality, keeps assets accessible

→ Director’s Role: Audits and improves systems, builds strategy

• Coordinate with Marketing and Leadership on campaign timing and team needs.

• Share a clear weekly task list to keep reps focused on the right accounts.

• Clear blockers that slow down team momentum and bring clarity to priorities.

• Serve as the “sales ops” bridge between sales, marketing, and delivery.

→ Business Development Coordinator’s Role: Follows up on tasks and preps supporting…