Senior Product Manager, Product Management (Anterior Interbody Portfolio

1. Product & Portfolio Strategy

• Lead full product lifecycle management, including launch planning, commercialization, multi-generational road mapping, and end-of-life strategy.
• Define portfolio strategy encompassing positioning, pricing, market access, procedure development, and go-to-market execution.
• Participate in new product development through close collaboration with R&D, Clinical, and Regulatory to ensure alignment with customer needs and brand strategy.
• Establish and oversee clinical evidence generation and claims strategy to support adoption and reimbursement.

• Develop and execute long-range strategic plans and annual marketing plans aligned with business objectives and growth targets.
• Participate in integrated business planning processes, aligning commercial expectations with operational capabilities.
• Establish pricing strategy (including contract pricing) to optimize revenue, margin, and competitive positioning.
• Develop and advise on commercial models, channel strategy, and sales enablement to support business expansion and optimization.
• Manage marketing budgets and contribute to P&L performance through disciplined investment decisions.

• Translate commercial strategy into accurate demand forecasts by incorporating market trends, sales inputs, inventory data, competitive dynamics, and product lifecycle changes.
• Partner closely with Supply Chain and Operations to align demand plans with manufacturing capacity, supply continuity, and inventory targets.
• Proactively identify and mitigate risks related to supply disruption, excess inventory, backorders, and product obsolescence.
• Lead lifecycle transition planning (new launches, product updates, phase-outs) to minimize inventory exposure and write-offs.

• Lead market research and competitive analysis to identify growth opportunities, evolving customer segments, and emerging industry trends.
• Maintains relationships with KOLs and translates insights into current and future business strategy.
• Conduct detailed financial and operational analyses (market share, margins, inventory performance, channel mix) to inform strategy.
• Establish KPIs and success metrics; conduct post-launch and portfolio performance reviews to drive continuous improvement.

• Provide clear, prioritized strategic direction and technical/clinical expertise to the sales organization.
• Develop comprehensive sales training and education programs for internal teams, customers, and KOLs.
• Direct marketing communications strategy and channel optimization to maximize reach and adoption.
• Evaluate effectiveness of commercial programs and refine tactics to improve impact.

• Mentors, develops and influences across the business, intentionally building strong cross-divisional relationships.
• Build organizational alignment around portfolio priorities and resource allocation.
• Make high-impact decisions that influence business performance, operational stability, and long-term growth.
• Able to routinely make decisions which may affect immediate operation and have a company-wide impact.
• Recommends procedural and process improvements and helps to remove obstacles to team accomplishments.

• Bachelor’s degree required
• MBA preferred
• 6+ years of professional experience required
• 3+ years of medical device and/or product marketing/sales experience preferred
• Strong strategic thinking, analytical, and problem-solving skills
• Ability to influence cross-functional teams in a highly matrixed environment
• Excellent communication, presentation, and interpersonal skills
• Experience managing multiple projects and priorities while delivering on timelines
• Ability to make sound business decisions in a fast-paced, evolving environment
• Strong proficiency in Microsoft Office, including Excel and Power Point
• Ability to travel as needed to support business initiatives, customer engagement, and industry events

We believe in growing talent from within. At VB Spine,you’llget the training, mentorship, and support you need to builda strong foundation in the medical sales field.

You’llwork…