Senior Manager, Marketing Operations

• Translate marketing strategy and leadership vision into project plans, action items, timelines, and accountability
• Coordinate deliverables and dependencies across paid search, paid social, email/CRM, wholesale, retail, PR, influencer, UGC, and creative/brand/video
• Own the master marketing calendar for campaigns, launches, key dates, and cross-functional milestones
• Run weekly cross-functional marketing syncs, including agendas, decisions, owners, recaps, and follow-through
• Flag risks, manage escalations, and prevent projects from stalling
• Build scalable workflows and intake processes in Wrike
• Partner with Marketing Analytics to build and maintain dashboards and reporting
• Coordinate reporting needs, consolidate inputs, and provide leadership visibility into performance
• Monitor marketing metrics and surface trends, anomalies, and actionable insights
• Track competitor activity and relevant industry shifts
• Coordinate vendor and partner onboarding, NDAs, SOWs, invoicing, and purchase orders
• Manage contract and legal review workflows between marketing, legal, and vendors
• Support budget tracking and reconciliation with marketing leadership and Finance
• Track vendor deliverables, flag issues, and elevate proactively
• Manage the VP of Marketing & Demand Gen's calendar and meeting preparation
• Coordinate priorities with the VP of Brand & Creative and senior marketing leaders
• Create executive and senior leadership decks from multiple stakeholder inputs
• Organize marketing assets in Bynder
• Document and maintain repeatable processes
• Manage team communication, file management, and collaboration through Microsoft 365
• Identify inefficiencies and implement process improvements

• 3-4 years of experience in marketing operations, project management, or a senior marketing coordination role
• Experience ideally in a consumer brand, DTC, or fast-paced e-commerce environment
• Ability to manage complex, cross-functional marketing projects with multiple stakeholders and competing priorities
• Hands-on experience with Wrike or comparable project management tools such as Asana, Monday, or Jira
• Familiarity with Bynder or similar DAM platforms
• Strong proficiency in Microsoft 365, including Teams, Outlook, SharePoint, and the broader Office suite
• Comfort working with marketing data and performance reporting
• Experience coordinating vendor relationships, contracts, and logistics across multiple partners
• Bachelor's degree in Marketing, Communications, Business, or related field, or equivalent work experience
• Ability to work with senior leadership, sensitive contracts, budgets, and vendor negotiations with professionalism and confidentiality
• Understanding of paid media, email, influencer, creative production, and retail channels

Demonstrates expertise in managing complex marketing operations and project management, with a strong focus on cross-functional collaboration, performance reporting, and process improvement. Proficient in utilizing project management tools and marketing analytics to drive strategic initiatives and enhance operational efficiency.

• Marketing Operations Management
• Project Management
• Wrike Proficiency
• Microsoft 365 Expertise
• Vendor Relationship Coordination

• Project Management
• Marketing Analytics
• Performance Reporting
• Budget Tracking
• Process Improvement

• Cross-Functional Collaboration
• Communication
• Problem-Solving
• Professionalism
• Confidentiality

• Bachelor's Degree in Marketing
• Bachelor's Degree in Communications
• Bachelor's Degree in Business

• Consumer Brand
• DTC
• E-Commerce
• Paid Media
• Influencer Marketing

• Wrike
• Bynder
• Microsoft 365
• Asana
• Monday