Full-Stack Social Media Manager

Founded by Coach Brian and Dr. Rob, 13 Weeks Strong helps people build a higher quality of life through physical well-being: stronger bodies, clearer minds, steadier habits, and deeper self-belief. We are a community of people changing our health for the long-term. We focus on strength and healthy habits that make our lives better. In the process we see transformative results.

This is an exciting start-up environment focused on high-growth all while living our values of Karma, Transformation, Love, Commitment, and Fellowship. If you're passionate about creating a world where people are supported with the tools to successfully transform their health and self-confidence, read on.

We're looking for a highly creative and execution-oriented Full-Stack Social Media Manager to help build the daily content engine behind 13 Weeks Strong.

This is an early-stage startup role for someone who loves creating content, moving quickly, and helping grow a mission-driven brand from the ground up. You'll work directly with the founders to turn real client transformations, coaching insights, and day-to-day momentum into engaging social content across Instagram, Tik Tok, Facebook, and You Tube.

The founders will lead the brand vision and messaging strategy. Your role is to bring that vision to life through consistent, high-quality content creation, editing, posting, and audience engagement.

This role is ideal for someone who thrives in startup environments, enjoys wearing multiple hats, and wants meaningful ownership in building something early.

• Capture, edit, and publish short-form video content across Instagram Reels, Tik Tok, Facebook, and You Tube Shorts
• Produce and publish short-form videos using founder content, testimonials, transformations, coaching insights, trends, and behind-the-scenes footage - cadence and schedule to be co-developed with founders
• Attend content shoots, founder sessions, cohort events, and occasional in-person meetings in Utah County as needed
• Manage the day-to-day execution of all social media posting and scheduling
• Collaborate closely with founders to execute the company's content vision and messaging
• Identify opportunities to turn conversations, coaching moments, testimonials, and trends into engaging social content
• Write captions, organize content calendars, and maintain publishing consistency across platforms
• Monitor comments, DMs, and community engagement to help strengthen audience connection
• Manage and maintain the Stan Store funnel and support lead-generation workflows
• Track content performance and identify patterns that improve engagement, reach, and conversions
• Stay current on social trends, editing styles, hooks, and creator best practices to keep content fresh and competitive
• Help establish scalable content systems as the company grows

Success in this role will be measured by: increasing short-form video reach and engagement (likes/comments), driving qualified leads via the Stan Store funnel, and maintaining a consistent daily publishing cadence.

• 2-4+ years of experience creating and publishing social-first content for brands, creators, startups, or agencies
• Strong video shooting and editing skills, especially for short-form vertical content
• Proficiency with editing tools such as Cap Cut, Adobe Premiere Pro, Final Cut Pro, Canva, or similar platforms
• Deep familiarity with Tik Tok, Instagram Reels, You Tube Shorts, and creator-style content formats
• Ability to move quickly while maintaining strong creative quality and attention to detail
• Comfortable working independently and managing priorities in a startup environment
• Strong organizational and communication skills
• Self-starter mentality with a bias toward action and problem-solving