Digital Content Producer Wkyt

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households.

The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

WKYT-TV is home to the CBS and CW affiliates in beautiful Lexington, KY. The station sits amongst picturesque horse farms in the Thoroughbred Capital of the World. The Lexington Market Area (#63) provides a competitive news environment, and WKYT has emerged as the news leader, producing over 10.5 hours of news per day. Our team of award-winning professionals thrives in a fast-paced, yet fun, environment.

Lexington is home to a thriving downtown scene, phenomenal restaurants, and breweries, and of course, Keeneland Racecourse, the most beautiful horse track you'll ever visit. For outdoor enthusiasts, Red River Gorge and the Appalachian Mountains are calling your name. And in the summers, Lake Cumberland is just a short drive south to get your boating fix. It is also home to the University of Kentucky, where basketball is a way of life!

Once you see a game at historic Rupp Arena, your life will never be the same!

At WKYT, we believe the Kentucky way of life is special, and it's our mission to stand up for those who hold it sacred.

WKYT in Lexington, KY, has an opportunity for a part-time Digital Content Producer to help innovate and expand the newsroom's digital reach. This position works closely with our Digital Content Manager to create and edit web stories and social media posts, as well as develop content for our streaming platform WKYT+. We're seeking someone with outstanding writing ability, excellent communication skills, and a passion for digital storytelling in a deadline-driven, fast-paced environment.

This is an ideal role for someone looking to build journalism experience while contributing to a highly ethical, service-oriented newsroom.

Schedule:

Monday–Friday, 9:00 AM–2:00 PM (some flexibility)

• Create and edit web stories for WKYT's website and news apps
• Develop and publish social media content across all WKYT platforms
• Manage and produce content for WKYT+ streaming platform
• Reshape and adapt news content to best fit various digital platforms and formats
• Create social media graphics, video clips, and multimedia content
• Assist with photo galleries, infographics, and interactive elements
• Gather and curate user-generated content for digital use
• Edit and clip video for online use and social distribution
• Monitor digital performance and help optimize content for engagement
• Collaborate with reporters, anchors, and production staff to ensure digital-first storytelling
• Demonstrate strong writing ability and excellent communication skills across all digital formats
• Perform other duties as assigned by the News Director or management staff

• Journalism degree (or similar) in progress
• Demonstrated writing ability and excellent communication skills
• Experience or demonstrated ability to produce digital, streaming, and social media content
• Knowledge of various digital platforms and content formats (social media, web, video, graphics)
• Ability to thrive in a deadline-driven, fast-paced environment
• Strong journalism skills and commitment to ethical storytelling with a sense of service
• Flexible scheduling and willingness to work a variety of…