Market Development Manager (Columbus, OH) - National General

National General is a part of The Allstate Corporation, which means we have the same innovative drive that keeps us a step ahead of our customers' evolving needs. We offer home, auto and accident and health insurance, as well as other specialty niche insurance products, through a large network of independent insurance agents, as well as directly to consumers.

The Direct Sales Marketing Manager Senior Consultant is responsible for ownership of local marketing activities for a given geography including but not limited to field planning, scheduling and executing local and corporate marketing events, promotions and business driving activities and creating, executing, managing and tracking activities and results of new store opening business driving plans. This role will also market daily to local dealerships and other business partners to build presence in the marketplace and increase new business growth.

• * Hybrid - Location specific to Columbus, OH. Needs to live in the Columbus, OH area due to weekly commute.
• * Calls on local dealerships and other business partners to build relationships and increase referrals
• * Works with Sales leadership to plan local marketing strategy and outside marketing activities
• * Produces monthly marketing newsletters by collecting information throughout each month
• * Works together with marketing to manage local social pages
• * Tracks event results and continuously builds a list of events with the best return on investment
• * Works to proactively sell Affinity program to local businesses within the assigned region and monitor account activity to produce desired results

• * High School Diploma or GED (Preferred)

• * 3 or more years of experience (Preferred)

• * This job does not have supervisory duties.

• * In lieu of the above education requirements, an equivalent combination of education and experience may be considered.

* Hybrid - Location specific to Columbus, OH. Needs to live in the Columbus, OH area due to weekly commute.

#LI-RR3

Active Learning, Adaptability, Business Integrity, Customer Relationships, Customer Service, Local Marketing, Marketing, Marketing Events, Office Administration, Persuasion, Planning Ability, Researching, Sales, Social Orientation, Time Management

Base Pay: 60,000.00 USD

Joining our team isn't just a job - it's an opportunity. One that takes your skills and pushes them to the next level. One that encourages you to challenge the status quo. One where you can shape the future of protection while supporting causes that mean the most to you. Joining our team means being part of something bigger - a winning team making a meaningful impact.

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