Associate Marketing Director at International Lisle, IL

Position Overview

International Motors is seeking a strategic and tech‑savvy digital marketing leader to oversee and evolve our digital infrastructure – including websites, email marketing, and AI‑powered tools. This is a blend of website/digital marketing technical and functional knowledge – and operations‑focused role requiring deep expertise in web performance, email marketing systems (eCRM), marketing automation, and the use of emerging technologies (like Agentic AI) to improve customer engagement and dealer enablement.

The Associate Marketing Director will serve as the Digital Marketing SME, driving measurable improvements across web and email channels and leading cross‑functional projects to scale our marketing technology ecosystem.

• Own strategy & operations for several website properties aligned with broader Digital Ecosystem.
• Lead ideation, design & operational efforts for AI‑first approach to drive effectiveness & efficiency of website impact and value creation across multiple stakeholders.
• Build & own the 3‑year roadmap for Website Maturity evolution and influence/shape investment and effort needs aligned to the roadmap.
• Own performance & measurement of Website – both backend & frontend KPIs.
• Monitor website performance, user experience, SEO, and analytics to optimize customer journeys.
• Lead agency partner relationship for Website, eCRM infrastructure, and related Mar Tech tools.
• Serve as Digital Marketing SME on cross‑functional and complimentary initiatives that have an intersect from a capability, integration needs, performance influence/impact standpoint.
• Partner with Marketing, Digital and IT teams to design and deploy new digital solutions powered by Agentic AI.
• Ensure smooth integration of AI‑driven tools into the marketing ecosystem to enhance customer acquisition and retention.
• Own the email marketing strategy, operations & performance framework in context to multi‑channel Integrated Marketing campaigns.
• Define segmentation, personalization, testing, and automation framework & operational tools to maximize prospect & customer engagement and conversion.
• Ensure compliance with data privacy regulations and industry best practices.
• Evaluate and implement new tools that enhance efficiency, performance tracking, and customer experience.
• Evolve existing performance dashboards & frameworks to align with Industry best practices and customer‑first marketing activation.

• Bachelor’s degree, at least 12 years of marketing experience, and at least 6 years of management experience.
• Master’s degree, at least 10 years of marketing experience, and at least 6 years of management experience.
• At least 14 years of marketing experience, and at least 6 years of management experience.

• Qualified candidates, excluding current employees, must be legally authorized on an unrestricted basis (USCitizen, Legal Permanent Resident , Refugee or Asylee) to be employed in the United States. We do not anticipate providing employment‑related work sponsorship for this position (e.g., H‑1B status).

• Cross‑functional communication (written and verbal) & collaboration skills.
• Agency/vendor management.
• Performance measurement & analytical skills.
• Problem‑solving.
• Strategic thinking.
• Bias for action/Results driven.
• Change management.
• Digital Marketing Technical skills (blend of platform fluency, data/analytical skills and execution).

We provide a competitive total rewards package which ensures job satisfaction both on and off the job. We offer market‑based compensation, health benefits, 401(k) match, tuition assistance, EAP, legal insurance, an employee discount program, and more. The expected salary range will be commensurate with the candidate’s applicable skills, knowledge and experience.

We are an Equal Opportunity Employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. If you are a qualified individual with a disability and require a reasonable accommodation to access the online application system or participate in the interview process due to your disability, please email  to request assistance.

Kindly specify Job Requisition Number / Job Title and Location in response. Otherwise, your request may not be considered.