Sales Representative

Job Title

Automotive Sales Representative

The new and used sales representative is solely responsible for selling new and used vehicles, generating leads, and meeting monthly sales standards to ensure customer satisfaction.

• Medical, Dental and Life Insurance
• Vision Insurance
• Short term and long-term disability
• 401(K)
• Paid time off
• Closed on Sundays

• Assist customers in selecting a vehicle by asking questions and listening carefully to their responses.
• Attend product and sale training courses as requested by the sales manager.
• Approach, greet, and offer assistance or direction to any customer who enters the dealership showroom or sales lot.
• Sell and deliver a minimum number of units required per month.
• Satisfy the transportation needs of new and used vehicle purchases.
• Analyze and develop product performance, application, and benefits to prospective customers.
• Describe all optional equipment available for customer purchases.
• Offer test‑drives to all prospects and follow dealership procedure to obtain proper identification from customers prior to test drive.
• Display an elevated level of commitment to customer satisfaction.
• Acknowledge and comply with the deferral, state, and local laws that govern retail auto sales.
• Establish personal income goals consistent with dealership standards of productivity and devise a strategy to meet those goals.
• Keep aware of new products, features, accessories, etc., and their benefits to customers.
• Know and understand equity and values and can explain depreciation to the customer.
• Ensure that the sales manager has an opportunity to meet each customer.
• Turn 100 percent of closed deals to the F&I manager, along with properly completed paperwork (insurance information, trade title, etc.).
• Write complete sale orders and process paperwork in accordance with established dealership policies.
• Prepare sold vehicles for customer delivery prior to the customer’s arrival.
• Utilize dealership sales control and follow‑up system.
• Deliver vehicles for customers, ensuring that the customer understands the vehicle’s operating features, warranty, and paperwork.
• Introduce customers to service department personnel to emphasize the quality and efficiency of service repairs and maintenance available in the dealership’s service department.
• Follow up on all post‑delivery items, title work, and special requests to be sure that all customer expectations are met.
• Maintain an owner follow‑up system that encourages repeat and referral business and contributes to customer satisfaction.
• Maintain a prospect development system.
• Schedule first service appointment for purchasing customers.
• Review and analyze actions at the end of each day, week, month, and year to determine how to better utilize time and plan more effectively.
• Conduct business in an ethical and professional manner.
• Continuously develop product and sales acumen to become the vehicle authority.
• Perform other job‑related duties and responsibilities as may be assigned from time to time.

• Maintain professional appearance in accordance with the employee handbook.
• Maintain an organized, safe, and clean work environment.
• Attend sales meetings.
• Arrive to work on time and work required shift.
• Follow instructions from supervisor.
• Interact effectively with co‑workers.
• Receive feedback from supervisor in a positive manner.
• Be ready to learn new product ins and outs, eager to improve.
• Demonstrate phenomenal communication skills with customers and team members.

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The following requirements are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Work experience in sales or a related field – dealership experience preferred.
• Demonstrate knowledge within the area of automotive sales.
• Advance computer skills, specifically in Reynolds and Reynolds.
• Understand the importance of and maintain confidentiality.
• Understand and follow work rules, policies, and procedures.

High school…