Travel Content Specialist

Job Description - Travel Content Specialist (2600004Z)

Travel Content Specialist

Description

At RACQ, we’re good people doing good things, making a positive impact every day, with opportunities to learn, grow, and be more.

About the role:

Showcase your digital expertise and creativity at RACQ as we launch an exciting new travel brand and strengthen our trusted RACQ Travel business. As the voice behind this new brand, you’ll shape informative, on-brand digital content that connects with our audience and sparks their next adventure. You’ll lead the way in maintaining consistency, accuracy, and quality across all RACQ Travel materials, upholding the standards our member's trust.

With your skills in digital marketing, content management systems, and web best practices, you’ll optimise product content to deliver seamless, inspiring experiences from the moment a traveller engages with us across any digital touchpoint.

Apply today and help shape the future of travel at RACQ.

Key Responsibilities:

• Create, coordinate, and optimise travel content across digital platforms to ensure it remains relevant and valuable to members
• Improve digital channels to deliver a seamless and engaging member experience
• Build strong collaborative relationships with our RACQ Travel team, to support the delivery of our Travel Deals eDM
• Partner with stakeholders to develop content briefs that align with business objectives
• Collaborate with key external partners to support the execution of marketing campaigns for our new travel brand
• Maintain effective relationships with the Marketing & Membership and Travel teams, external agencies, and stakeholders across the RACQ Group
• Initial 12-month contract, with a view to permanency

About you:

• Proven ability to craft engaging, accurate, and emotionally resonant copy across a range of corporate content, adhering to brand guidelines and audience segmentation.
• Strong understanding of digital communication principles, including interactive writing, web usability, content strategy, and content conversion goals.
• Solid knowledge of HTML/CSS, web frameworks, and demonstrated IT literacy, including familiarity with internet and e-commerce tools.
• Good grasp of SEO best practices and experience using graphic design tools such as Adobe Creative Cloud to enhance digital content.
• Excellent organisational skills with the ability to work independently or as part of a small, agile team, while effectively managing high-volume digital production.
• Advanced interpersonal skills to build and maintain strong relationships with stakeholders at all levels, ensuring alignment and resolving issues efficiently.

Why join RACQ?

It is an exciting time to be part of RACQ as we continue our transformation towards better, smarter solutions that deliver more security and prosperity for Queenslanders. We are big enough to make a real difference in our community, yet small enough to nurture your professional and personal development.

By joining RACQ, you’ll be part of new sustainability initiatives, including a commitment to being a carbon neutral organisation by 2032. We’ve invested in and partnered with sustainable companies, including the introduction of home solar and batteries, Green Home and Car Loans, and many other products and initiatives. We’ll continue to advocate for, research, and offer green solutions.

RACQ is committed to ensuring that every employee has access to flexibility in their role. We encourage all candidates to discuss what flexibility means to you, and how we can help you find your balance.

At RACQ we are passionate about building a diverse and inclusive workplace to create better outcomes for our employees and our members. We aim for our teams to be a true reflection of our communities and are committed to inclusion particularly people of Aboriginal and Torres Strait Islander heritage, and those who may experience diversity or disability related barriers in securing employment.

Applicants from these and other diverse backgrounds are encouraged to apply. If you have any support or access requirement, please advise us at the time of applying.

What we offer you:

Our employee benefits are designed to…