Business Consultant, Ecommerce

Business Consultant

Requisition :

# of Openings: 4

Location:

US-UT-Beaver | US-UT | US-UT | US-UT | US-UT | US-UT-Duchesne | US-UT | US-UT-Panguitch | US-UT | US-UT-Cedar City | US-UT-Nephi | ...

Category:
Extension

Position Type:
Benefited Full-Time

Job Classification:
Exempt

College:
Extension

Department:
Ctr for Rural Econ Dev & Emerg Tech

Advertised Salary:
Commensurate with experience, plus excellent benefits

Incumbents in this Business Consultant position provide statewide technical assistance to rural Utah agricultural businesses seeking to grow revenue, expand markets, and improve customer reach through e-commerce and digital marketing. The primary function of the position is to deliver one‑on‑one consulting, coaching, and implementation support to agricultural producers, agribusinesses, food and farm enterprises, and related rural businesses. Each consultant is expected to provide direct e-commerce and digital marketing technical assistance to at least two businesses per month, with services delivered in person, virtually, or through a hybrid format as appropriate for a statewide clientele.

This is a grant‑funded, 15‑month appointment beginning July 1, 2026. Four positions are available. Successful candidates must demonstrate expert‑level knowledge and practical experience in e‑commerce, digital marketing, or both, with the ability to translate that expertise into actionable guidance for rural agricultural businesses.

• Provide individualized e‑commerce and digital marketing technical assistance to rural Utah agricultural businesses, with a target of serving at least two businesses per month per consultant.
• Assess each participating business's current online presence, market position, customer base, digital capacity, and readiness to implement e‑commerce or digital marketing improvements.
• Help agricultural businesses select, improve, and manage appropriate e‑commerce platforms, online storefronts, payment systems, product listings, inventory workflows, shipping approaches, and customer service practices.
• Advise businesses on digital marketing strategy, including search engine optimization, social media marketing, email marketing, content planning, paid advertising, analytics, customer segmentation, and brand development.
• Provide practical coaching to help businesses implement recommended improvements rather than only providing general advice.
• Support businesses in developing measurable goals, action plans, timelines, and performance metrics related to online sales, customer acquisition, customer retention, and market expansion.
• Deliver services statewide to rural Utah agricultural businesses through virtual consultations, regional visits, on‑site business evaluations, workshops, webinars, and partner referrals.
• Maintain accurate case notes, client records, service data, impact measures, and required documentation for university, grant, and partner reporting.
• Coordinate with USU Extension, agricultural organizations, economic development partners, local food systems partners, and other statewide stakeholders to identify eligible businesses and align technical assistance with rural economic development priorities.
• Develop or adapt educational materials, checklists, templates, and training resources related to agricultural e‑commerce and digital marketing.
• Participate in program evaluation, outcome reporting, client follow‑up, and continuous improvement of the technical‑assistance model.
• Stay current on e‑commerce tools, digital marketing practices, platform changes, analytics tools, artificial intelligence tools, consumer trends, and legal or regulatory considerations relevant to online agricultural sales.
• Perform other job‑related duties as assigned.

• A bachelor's degree in business administration, marketing, digital marketing, e‑commerce, agricultural business, communications, information systems, entrepreneurship, Extension education, or a related field; or an equivalent combination of education and directly related professional experience.
• A minimum of two years of professional experience in e‑commerce, digital marketing, business consulting,…