Sales Representative

Benefits

• Bonus based on performance

Position title.

Club Type:
Racquetball, Aquatics, Fitness, Café

Company:
Zalexy Group (club-level assignment: Glass Court Swim and Fitness)

The Membership Sales Representative is responsible for generating new memberships, converting leads into members, and supporting revenue growth across all club programs. This role executes the full sales process, from lead follow‑up and tours to closing and onboarding, while delivering a high‑quality, service‑oriented experience.

This is a results‑driven, front‑line sales role with direct accountability for sales activity, conversion rates, and individual revenue production.

Candidates with prior fitness club or membership‑based sales experience are strongly encouraged to apply.

Reports To:

Leadership Team

• Front Desk Team (lead capture, guest check‑in)
• Aquatics, Fitness, and Racquetball Leads (program sales support)
• Marketing Team

• Meet or exceed monthly individual sales goals
• Follow up on all assigned leads (calls, texts, email) within required time frames
• Conduct club tours and present membership options effectively
• Guide prospects through the decision‑making and enrollment process
• Consistently ask for the sale and handle objections professionally

• Maintain an active pipeline of prospects (walk‑ins, web leads, referrals)
• Execute structured follow‑up cadence for all leads and tours
• Re‑engage inactive and past prospects
• Ensure all lead activity is accurately tracked in CRM

• Deliver a consistent, high‑quality tour experience aligned with club standards
• Personalize tours based on prospect needs (fitness, aquatics, family, etc.)
• Clearly communicate membership value, pricing, and promotions
• Achieve target tour‑to‑join conversion rates

Promote and sell:

• Club Memberships
• Swim lessons and aquatics programs
• Racquetball leagues and clinics
• Personal training
• Camps and seasonal programs
• Identify opportunities to bundle services with memberships

• Ensure new members feel welcomed and supported during enrollment
• Coordinate smooth handoff to operations/department leads
• Reinforce first‑visit expectations and next steps

• Participate in outreach efforts, events, and promotions as assigned
• Generate referrals from current members and guests
• Support in‑club marketing efforts (events, promotions, signage awareness)

• Maintain accurate and up‑to‑date CRM records
• Track daily activity (calls, appointments, tours, joins)
• Follow all sales scripts, processes, and response‑time standards
• Participate in regular sales meetings and performance reviews

• Strong communication and interpersonal skills
• Ability to confidently present, recommend, and close sales
• Organized with consistent follow‑up and attention to detail
• Comfortable working toward daily, weekly, and monthly sales goals
• Ability to work evenings, weekends, and peak club hours as needed

• Prior sales experience (membership sales, retail, hospitality, or service‑based sales)
• Experience working in a fitness club, gym, aquatics facility, or wellness environment
• Background in fitness, personal training, swim instruction, or recreational programming
• Experience working with families, youth programs, or community‑based services
• Proven ability to meet or exceed sales targets or performance metrics

• Experience selling a service, membership, or recurring revenue product
• Ability to connect a prospect’s goals (fitness, family, health) to a membership solution
• Comfortable in a relationship‑based sales environment, not just transactional selling
• Balances hospitality with sales confidence (welcoming, but knows how to close)

• Leads contacted within 24 hours
• Appointment set rate
• Tour show rate
• Tour‑to‑join conversion %
• Tot…