Content & Donor Communications Manager – Senior Manager

• Own and continuously optimize our three welcome email series for new supporters, new one-time donors, and new monthly donors
• Develop all fundraising campaign content for 2–3 annual campaigns (World Refugee Day, Giving Tuesday, end-of-year/holiday, etc) with the goal of increasing donor acquisition
• Work with the Marketing Operations Manager to analyze email performance data (open rates, click‑through rates, conversion rates) and use insights to improve future copy
• Collaborate with the Assistant Director of Growth to monitor campaign performance, identify opportunities for improvement, and make adjustments in real‑time to ensure that fundraising goals are met
• Develop and maintain a consistent, compelling organizational voice across all written channels
• Lead the creative development and execution of LiNK’s major acquisition and stewardship campaigns with the support of the Annual Fund Manager and Assistant Director of Growth
• Write blog posts, impact reports, annual reports, and campaign narratives that deepen supporter relationships and communicate the meaningful impact of our incredible donors
• Create content for top‑of‑funnel campaigns, including gated content, educational courses, and other lead‑generation strategies that motivate new audiences to engage and take action
• Collaborate closely with the Graphic Designer to develop content that integrates written narrative with strong visual assets
• Collaborate closely with LiNK’s Filmmaker to develop long‑form video concepts around organizational needs (events, program promotion/impact, campaigns) and storytelling opportunities with our North Korean partners
• Manage our presence across Instagram, Tik Tok, Facebook, and Youtube and maintain a consistent posting schedule

• 3+ years of experience in nonprofit fundraising communications, direct response copywriting, or a closely related field where email conversion was a primary responsibility
• Strong portfolio showcasing a range of formats: long‑form storytelling, email communication, and campaign copy
• Experience using performance data (open rates, CTR, conversion metrics) to inform and improve content strategy
• Experience managing social media accounts for an organization or brand across multiple platforms
• Hands‑on experience developing and executing integrated marketing campaigns across social media, email, and other channels
• Self‑directed, proactive,, and comfortable pushing projects forward independently from start to finish
• Strong organizational skills with the ability to manage multiple tasks, deadlines, and priorities effectively

Demonstrates expertise in nonprofit fundraising communications and direct response copywriting, with a strong focus on email conversion and campaign performance analysis. Proficient in developing integrated marketing campaigns across various channels, including social media and email, while maintaining a compelling organizational voice.

• Nonprofit Fundraising Communications
• Direct Response Copywriting
• Email Performance Analysis
• Integrated Marketing Campaigns
• Social Media Management

• Email Conversion
• Campaign Copy Development
• Performance Data Analysis
• Long‑Form Storytelling
• Content Strategy Development

• Self-Directed
• Proactive
• Strong Organizational Skills

• Donor Acquisition
• Lead-Generation Strategies
• Gated Content
• Impact Reports
• Campaign Narratives

• Instagram
• Tik Tok
• Facebook
• You Tube