Director of Business Development

Director of Business Development for Glenmeadow at Home

Department: Glenmeadow at Home

Reports To: AVP of Health & Wellness

FLSA Status: Exempt, $83,000

The Director of Business Development for Glenmeadow at Home (GAH) leads the strategic growth, business development, and performance of Glenmeadow’s private‑pay home care program. This role combines entrepreneurial leadership and operational oversight to position GAH as a sustainable, competitive, mission‑aligned service that supports aging in place across the Glenmeadow community.

The Director leads program growth, service design, financial performance, compliance, staffing infrastructure, and client experience. This role calls for a forward‑thinking leader who will expand utilization, strengthen referral pipelines, and align GAH with Glenmeadow’s broader strategic goals.

• Drive GAH growth by increasing utilization, revenue, and service reach.
• Develop referral and partnership strategies with marketing, sales, wellness, and leadership.
• Use market, client, and competitor insights to refine services, pricing, and expand service opportunities.
• Track growth KPIs and adjust strategy as needed.
• Align GAH growth with Glenmeadow priorities through planning, budgeting, and forecasting.
• Provide data‑informed insights on GAH’s impact on aging in place, satisfaction, retention, and community value.

• Oversee daily operations to ensure reliable, high‑quality, person‑centered service.
• Build scalable workflows and accountability systems while balancing growth, quality, and staff sustainability.
• Own program performance and continuous improvement.
• Manage budgets, revenue targets, pricing, and expenses to support growth.
• Monitor utilization, labor costs, staffing efficiency, and margins; ensure accurate documentation, billing, and reporting.
• Provide regular financial and operational updates to senior leadership.
• Supervise operational leaders and administrative staff; build a scalable staffing model.
• Oversee hiring, onboarding, performance, and retention to support growth and service excellence.
• Promote professionalism, accountability, and continuous improvement.

• Oversee the GAH administrative team to ensure assessments, service plans, and care delivery meet safety, quality, and regulatory standards.
• Partner with nursing, wellness, and interdisciplinary teams to deliver integrated, person‑centered services.
• Serve as the escalation point for complex cases affecting quality or satisfaction.

• Ensure compliance with Massachusetts regulations, internal policies, and best practices; maintain inspection readiness.
• Oversee quality assurance, audits, corrective actions, and policy updates to support safe, compliant growth.

• Champion client and family experience; resolve escalated concerns with retention‑focused problem solving.
• Strengthen GAH visibility and trust across Glenmeadow and through community partnerships and cross‑department collaboration.

• Bachelor’s degree in health care administration, business, nursing, social work, or related field required;
  Master’s degree preferred.
• Minimum 5–7 years of leadership experience in home care, senior services, or health care operations.
• Demonstrated experience in program growth, operational leadership, or service line development
  .
• Strong financial acumen, including budgeting and performance analysis.
• Knowledge of private‑pay home care operations and regulatory requirements.
• Excellent strategic thinking, communication, and relationship‑building skills.
• Proficiency with electronic health records, scheduling, and reporting systems.
• Clinical background (RN, CNA, or related licensure) preferred but not required.