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Marketing Manager
Job in
Longview, Gregg County, Texas, 75605, USA
Listed on 2026-03-03
Listing for:
iClassPro, Inc
Full Time
position Listed on 2026-03-03
Job specializations:
-
Marketing / Advertising / PR
Marketing Manager, Marketing Strategy
Job Description & How to Apply Below
Who We Are
At iClass Pro , we're more than just a software company - we're on a mission to help gym, swim, dance, and cheer businesses spend less time managing and more time doing what they love: coaching, teaching, and building strong communities.
Our class management platform powers thousands of youth activity centers worldwide, helping them run more efficiently, grow their revenue, and achieve long-term success. We're proud to have earned a spot on the Inc. 5000 list of fastest-growing private companies for three years running: 2023, 2024, and 2025!
About the Role
We're looking for a people-first Marketing Manager who thrives on leading, mentoring, and developing a high-performing team. This role is ideal for a strong communicator and collaborative leader who brings clarity, alignment, and momentum to marketing initiatives across the organization.
This is a strategic leadership role - not a technical execution role. While a working knowledge of CRM systems (such as Hub Spot), marketing automation, and SEO best practices is important, you do not need to be a hands-on expert. Instead, you will provide direction, oversight, and guidance to a skilled team responsible for executing in these areas.
You will oversee a growing marketing team spanning creative, digital, web, and marketing operations functions. This role reports to the Chief Marketing Officer and plays a key part in driving growth, brand visibility, messaging alignment, and overall marketing performance.
What Drives Us
Our Core Values aren't just words on a wall - they guide everything we do and who we hire:
- Commitment to Excellence
- Commitment to Customer Service
- Solutions-Focused Thinking
- Teamwork and Collaboration
- Taking Ownership
- Partner with the Chief Marketing Officer to shape and execute strategic, growth-focused marketing initiatives.
- Lead, mentor, and develop the marketing team: fostering collaboration, accountability, and professional growth.
- Establish clear goals and performance expectations for the marketing team, ensuring initiatives are aligned to measurable business outcomes.
- Track and evaluate marketing performance at both the campaign and team level, identifying opportunities for optimization, process improvement, and individual growth.
- Provide regular feedback, coaching, and development plans to help team members strengthen skills and continuously improve performance.
- Provide strategic oversight of CRM, marketing automation, and SEO initiatives, ensuring team efforts align with company growth objectives.
- Oversee campaign planning and execution across digital, web, content, email, and events.
- Review and proofread all major marketing assets to ensure accuracy, clarity, brand consistency, and messaging alignment.
- Ensure alignment between creative vision and operational execution across all marketing projects.
- Collaborate cross-functionally with Sales, Product, Customer Success, and other department leaders to drive cohesive messaging and shared priorities.
- Serve as a key communication bridge between marketing and executive leadership, ensuring transparency, alignment, and measurable outcomes.
- Use data and reporting insights to guide decision-making and optimize marketing performance.
- 4+ years of experience in marketing, digital marketing, or growth-focused marketing roles (B2B SaaS experience is a strong plus).
- 2+ years of experience leading and developing a marketing team.
- Strong leadership presence with exceptional communication skills and the ability to work effectively across department leadership.
- Working knowledge of CRM platforms (Hub Spot or similar) and how automation, segmentation, and reporting support marketing performance - without needing deep technical execution experience.
- Solid understanding of SEO fundamentals and digital marketing best practices.
- Strong attention to detail, including the ability to review and proofread marketing materials for accuracy and brand consistency.
- Analytical mindset with comfort using data to inform decisions.
- Ability to balance strategy, creativity, and execution in a fast-paced environment.
- Bachelor's…
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