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Marketing Manager

Job in Longview, Gregg County, Texas, 75605, USA
Listing for: iClassPro, Inc
Full Time position
Listed on 2026-03-03
Job specializations:
  • Marketing / Advertising / PR
    Marketing Manager, Marketing Strategy
Job Description & How to Apply Below
Join the Team Behind the World's Leading Class Management Software!

Who We Are

At iClass Pro , we're more than just a software company - we're on a mission to help gym, swim, dance, and cheer businesses spend less time managing and more time doing what they love: coaching, teaching, and building strong communities.

Our class management platform powers thousands of youth activity centers worldwide, helping them run more efficiently, grow their revenue, and achieve long-term success. We're proud to have earned a spot on the Inc. 5000 list of fastest-growing private companies for three years running: 2023, 2024, and 2025!

About the Role

We're looking for a people-first Marketing Manager who thrives on leading, mentoring, and developing a high-performing team. This role is ideal for a strong communicator and collaborative leader who brings clarity, alignment, and momentum to marketing initiatives across the organization.

This is a strategic leadership role - not a technical execution role. While a working knowledge of CRM systems (such as Hub Spot), marketing automation, and SEO best practices is important, you do not need to be a hands-on expert. Instead, you will provide direction, oversight, and guidance to a skilled team responsible for executing in these areas.

You will oversee a growing marketing team spanning creative, digital, web, and marketing operations functions. This role reports to the Chief Marketing Officer and plays a key part in driving growth, brand visibility, messaging alignment, and overall marketing performance.

What Drives Us

Our Core Values aren't just words on a wall - they guide everything we do and who we hire:
  • Commitment to Excellence
  • Commitment to Customer Service
  • Solutions-Focused Thinking
  • Teamwork and Collaboration
  • Taking Ownership
What You Will Do
  • Partner with the Chief Marketing Officer to shape and execute strategic, growth-focused marketing initiatives.
  • Lead, mentor, and develop the marketing team: fostering collaboration, accountability, and professional growth.
  • Establish clear goals and performance expectations for the marketing team, ensuring initiatives are aligned to measurable business outcomes.
  • Track and evaluate marketing performance at both the campaign and team level, identifying opportunities for optimization, process improvement, and individual growth.
  • Provide regular feedback, coaching, and development plans to help team members strengthen skills and continuously improve performance.
  • Provide strategic oversight of CRM, marketing automation, and SEO initiatives, ensuring team efforts align with company growth objectives.
  • Oversee campaign planning and execution across digital, web, content, email, and events.
  • Review and proofread all major marketing assets to ensure accuracy, clarity, brand consistency, and messaging alignment.
  • Ensure alignment between creative vision and operational execution across all marketing projects.
  • Collaborate cross-functionally with Sales, Product, Customer Success, and other department leaders to drive cohesive messaging and shared priorities.
  • Serve as a key communication bridge between marketing and executive leadership, ensuring transparency, alignment, and measurable outcomes.
  • Use data and reporting insights to guide decision-making and optimize marketing performance.
What You Bring
  • 4+ years of experience in marketing, digital marketing, or growth-focused marketing roles (B2B SaaS experience is a strong plus).
  • 2+ years of experience leading and developing a marketing team.
  • Strong leadership presence with exceptional communication skills and the ability to work effectively across department leadership.
  • Working knowledge of CRM platforms (Hub Spot or similar) and how automation, segmentation, and reporting support marketing performance - without needing deep technical execution experience.
  • Solid understanding of SEO fundamentals and digital marketing best practices.
  • Strong attention to detail, including the ability to review and proofread marketing materials for accuracy and brand consistency.
  • Analytical mindset with comfort using data to inform decisions.
  • Ability to balance strategy, creativity, and execution in a fast-paced environment.
  • Bachelor's…
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