Lead Channel Merchandiser

About the Position

Lead Channel Merchandiser is responsible for driving account‑specific merchandising execution across key wholesale partners, translating channel strategy into actionable assortments, insights, and go‑to‑market plans. The role partners closely with Account Sales, Planning, and Marketing to deliver consumer‑right assortments, compelling in‑market storytelling, and profitable growth at the account level. The Lead Channel Merchandiser owns sell‑in readiness, performance insights, and seasonal execution, ensuring alignment with broader channel strategies while delivering tailored, account‑level success.

• Translate channel strategy into account‑specific assortments, leveraging sell‑through data, bookings, and market insights.
• Analyze product performance and consumer behavior to inform future line plans, assortment strategies, and profitable growth.
• Build consumer‑right assortments that balance brand storytelling, innovation, pricing, and retail constraints.
• Partner cross‑functionally with Sales, Planning, and Marketing to deliver integrated account strategies and seasonal plans.
• Lead sales meeting execution, including content development and compelling product storytelling.
• Drive in‑season and post‑season insights, identifying risks, opportunities, and actionable strategies.
• Establish and align assortment architecture, pricing strategies, and SKU productivity across accounts.
• Own and manage SMU (Special Make‑Up) processes end‑to‑end, ensuring brand alignment and financial success.
• Identify and execute opportunities to increase volume, visibility, and cross‑channel growth.
• Monitor and drive account performance across revenue, margin, forecasting, and SKU productivity.

• Commercially driven with strong analytical and financial acumen.
• Collaborative partner who thrives in cross‑functional environments.
• Skilled at influencing through insights, data, and storytelling.
• Detail‑oriented and highly organized, able to manage multiple accounts and priorities simultaneously.

• 5+ years of experience in merchandising, planning, buying, wholesale, or account‑facing roles.
• Strong expertise in assortment planning, sell‑through analysis, and retail dynamics.
• Experience working with wholesale partners and sales teams.
• Proven ability to translate data into actionable insights and strategies.
• Strong communication skills, with the ability to deliver clear and compelling presentations.
• Bachelor’s degree or equivalent experience.
• Ability to travel up to 20%.

Our benefits package includes a 401(k) plan with company match, medical, dental, vision, life insurance, disability, flexible spending accounts, health savings account, and a range of voluntary benefits. Additional wellness programs, employee discounts, and generous time‑off are also provided.

Columbia Sportswear Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law. Columbia Sportswear is committed to working with and providing reasonable accommodation for individuals with disabilities. For more details, see the EEOC Rights page: https://(Use the "Apply for this Job" box below).

Your Rights
6.12.pdf.