Associate Creative Director, Visual Design

Where A-Players Thrive.

We’re an employee-owned, vertically-integrated builder of health & wellness brands. With over 1,400 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $1 billion of revenue annually.

What you’ll be doing :
Associate Creative Director, Visual Design is responsible for elevating and differentiating the visual expression of a portfolio of premium pet brands s role leads a small but high-impact internal design team, sources and coordinates with external agency and freelance partners, and ensures world-class execution across packaging, photography, ecommerce, in-store merchandising and digital and print campaigns.

This is a senior, hands-on creative leadership role requiring strong judgment, an ownership mindset, and deep experience in premium brand design and production. The Associate Creative Director serves as the visual authority across brands by balancing strategic intent and creative and operational excellence.

• Lead, mentor, and develop a team of in-house designers
• Own and elevate the visual expression of each brand in the portfolio, ensuring clear differentiation while maintaining high standards suitable for premium CPG
• Partner with brand, marketing, and product leaders to shape creative direction
• Translate brand strategy into distinctive, effective visual systems across packaging, photography, digital, and print
• Serve as the primary creative liaison to external agencies and freelance professionals, ensuring alignment, clarity, and high-quality output
• Ensure all visual design projects meet quality, budget, and timeline expectations
• Establish efficient workflows and thorough documentation that support multiple brands simultaneously and allow for future scale
• Act as the final creative quality check for all visual work across internal and external teams

Note: We strongly encourage you to apply even if you don’t tick ALL of these boxes.

• Exceptional visual taste and judgment, with a strong portfolio of premium brand work
• Proven ability to lead and develop designers into confident brand owners
• Strong collaborator who is able to balance creative ambition with business needs
• Experience managing freelance and agency partners
• High attention to detail paired with strong prioritization skills
• Practical knowledge of packaging design
• Able to manage complexity, timelines, and competing priorities across brands
• Deep understanding of Consumer Branding, Marketing, and Consumer Behavior
• Required
  
  Education:
  
  Bachelor’s Degree in Visual Arts, Graphic Design, Photography, or related field or equivalent experience
• Preferred Education:
  
  Master’s Degree in Graphic Design, Visual Arts, Photography, or related field
• Required Experience (Can be concurrent):
• 10+ years of experience in visual design, brand design, or creative leadership
• 4+ years leading designers and/or creative teams in-house or agency-side
• Demonstrated experience owning or evolving premium consumer brands
• Proven ability to manage external agencies and freelance creative partners
• Hands-on experience with photography direction, packaging

• Preferred Experience
  :
• CPG, pet, food, lifestyle industry experience preferred
• Hands-on experience with print production (including proofing and press checks)

• Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
• Annual bonus
• We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
• 6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being.
• Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock.
• Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
• Professional development opportunities with mentorship, continuous learning programs, and…