Senior Social Strategist

Company description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce.

Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Day-to-day, your role includes:

• Monitor online conversations
• Participate in online conversation via posts to build brand visibility and thought leadership
• Creatively and proactively assist the brand’s and your Digitas team in the development of social strategies, playbooks, etc.
• Serve as the initial point of contact for inbound requests from the social client team
• Identify, analyze issues, patterns and trends in in the client landscape and with brand agnostic digital trends
• Create and ideate, every. single. day.
• Establish benchmarks for metrics and develop a reporting schedule including recommendations
• Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the social media campaigns
• Identify and engage advocates/influencers
• Proactively elevate and communicates issues, observations, opportunities, and insights to the appropriate client team
• Establish credibility as a thought leader on new social media tools, best practices and how organizations are using new tools, in order to gain a rapid competitive (and early adopter) advantage
• Further establish Digitas credibility in the Social space by participating in professional networking arenas - attending/speaking at relevant events

We’re looking for strong, impactful work experience, which typically includes:

• A 4-year degree and 1 to 3 years working in digital and/or communications
• Experience living in the social media universe—you’re in-the-know on You Tube, Reddit, Tumblr, Pinterest, Instagram, Facebook, Twitter, blogs, etc.
• Excellent research and writing skills—and the ability to create smart content quickly
• A passion for blogging, microblogging and Facebooking – or just creating content in whatever platform you favorite
• A strong understanding of marketing strategy, particularly feed marketing
• Experience sourcing and managing content development and publishing
• The ability to back up great creative ideas with sound analytical reasoning
• Willingness to travel – you’re open to new places, new faces and new idea
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL
  · E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Got the sparkle? Apply if you believe your unique skills are a fit.

Our Publicis Groupe motto “Viva LaDifférence”meanswe’rebetter together, and we believe thatour differences make us stronger. It means wehonor and celebrate all identities, across all facetsof intersectionality, and it underpins all that we doas an organization.

We are focusedon fostering belonging and creating equitable &inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact

Compensation Range: $81,225 - $124,432. This is the pay range…