Senior Energy Efficiency Outreach Representative

SENIOR OUTREACH REPRESENTATIVE

California | Hybrid

Our client is a minority-owned business specializing in energy efficiency, electrification, decarbonization, and demand-side management programs. With offices across multiple states, the company combines national reach with local market understanding. Their work advances sustainable energy solutions, supports economic development, and prioritizes benefits for disadvantaged communities. As a leader in clean energy program implementation and consulting, the organization helps clients achieve meaningful environmental and economic outcomes through innovative, high-impact projects.

Our client is seeking a highly motivated Senior Outreach Representative to support implementation of a Large Commercial Energy Efficiency Program for a major utility client. In this role, you will lead outreach strategy and customer engagement efforts designed to increase awareness of program offerings, recruit qualified participants, and drive participation among large commercial customers.

The Senior Outreach Representative will play a critical role in building and maintaining relationships with customers, trade allies, contractors, distributors, industry organizations, and other market stakeholders. This position will support participation in program offerings through direct outreach, market engagement, educational events, lead generation, and ongoing relationship management.

• Develop and implement outreach strategies that increase awareness of program offerings and drive participation across targeted large commercial customer segments.

• Lead efforts to identify, engage, and recruit large commercial customers into the program pipeline.

• Build and maintain productive relationships with customers, trade allies, contractors, distributors, and other stakeholders that influence participation and project development.

• Supervise and support outreach staff, ensuring effective execution, consistent communication, strong customer engagement, and achievement of outreach goals and key performance indicators.

• Promote energy efficiency solutions, program benefits, and available services through direct outreach, presentations, events, and coordinated campaigns.

• Oversee outreach pipeline activity, including lead generation, follow‑up, opportunity tracking and transition of customers into program support and delivery.

• Collaborate with internal teams to ensure outreach efforts align with technical services, account management, customer support, and overall program objectives.

• Lead Outreach
  
  Activities:
  
  Direct and support outreach to large commercial customers through calls, emails, meetings, site visits, presentations, and events to drive awareness and participation.
• Develop Outreach Plans:
  Help establish territory strategies, target customer lists, market priorities, campaign plans, and engagement tactics based on program goals and market opportunities.
• Manage Outreach Pipeline:
  Track leads, prospects, follow‑up actions, referrals, and conversions to maintain an organized and productive customer recruitment pipeline.
• Ensure Consistent Messaging:
  Communicate program offerings, customer benefits, eligibility requirements, and next steps clearly and consistently across outreach channels and staff.

• Supervise Outreach Staff:
  Provide day-to-day guidance, coaching, and oversight to outreach staff; support training and development; reinforce expectations; and monitor performance against goals and quality standards.
• Support Continuous Improvement:
  Identify opportunities to improve outreach strategy, staff effectiveness, customer experience, and market engagement results.

• Build Market Relationships:
  Establish and maintain relationships with trade allies, contractors, distributors, business groups, property stakeholders, and other market actors that can support…