Group Sales Manager

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Full Time SAN PEDRO, CA, US

Salary Range: $80,000.00 To $90,000.00 Annually

Generates group room revenue through proactive sales efforts, lead response, account management, and business development within assigned group market segments. Identifies new group business opportunities, develops relationships with meeting planners and group decision-makers, and converts leads into booked group business.

Manages the group sales cycle from inquiry through proposal, contract, booking, and turnover while maintaining an organized sales pipeline and consistent activity levels. Collaborates with Revenue Management, Catering, and Operations to ensure group sales efforts are aligned with hotel revenue objectives and service delivery.

• Proactively solicit, qualify, and secure group business through prospecting, outside sales calls, telephone solicitation, networking, referrals, industry events, and other sales activities.
• Develop and maintain relationships with new and existing clients to generate group business and maximize revenue opportunities for the hotel.
• Respond promptly to group sales inquiries and requests for proposals. Prepare proposals, presentations, contracts, and other sales correspondence in a professional and timely manner.
• Conduct site inspections and property tours for prospective clients, highlighting hotel facilities, guest rooms, meeting space, amenities, and services.
• Negotiate group rates, meeting requirements, concessions, and contract terms within established hotel guidelines and authority.
• Achieve established group room revenue, room night, average daily rate (ADR), and sales activity goals.
• Evaluate group opportunities in collaboration with Revenue Management, considering total revenue potential, concessions, acquisition costs, and potential displacement of other business.
• Monitor group room-block pickup, cutoff dates, wash, and contractual commitments in coordination with Revenue Management and Reservations.
• Prepare accurate group sales forecasts and production reports and communicate changes in booking status, pickup, and anticipated revenue.
• Maintain accurate and timely account, contact, activity, lead, booking, and production information in the hotel’s sales and customer relationship management systems.
• Coordinate with Operations, Revenue Management, Reservations, Front Office, Food & Beverage, and other departments to ensure group commitments and client expectations are clearly communicated and executed.
• Maintain ongoing communication with clients throughout the sales and booking process to ensure accurate understanding of group requirements and contractual commitments.
• Develop repeat business through post-stay follow-up, client feedback, relationship management, and rebooking efforts.
• Research and identify new business opportunities, accounts, market segments, and lead sources within assigned markets or territories.
• Maintain knowledge of the hotel’s products and services, competitive hotels, market conditions, industry trends, and demand generators affecting assigned market segments.
• Participate in sales meetings, revenue strategy meetings, business reviews, and other meetings as required.
• Represent the hotel professionally at client meetings, networking events, trade shows, industry functions, and community events as appropriate.
• Consistently represent the hotel and Company in a professional manner while providing responsive, courteous, and effective service to clients and prospective clients.

In addition to performing the essential functions, this position may be required to perform a…