Product Manager, Developer ; Ads

About the Role

This PM will own the end‑to‑end experience for human and agentic developers interacting with Netflix Ads. The platform—including APIs, SDKs, documentation, and sandboxes—will be treated as a first‑class product. The mission is to eliminate friction, define the "Golden Path" for internal engineers, and build an industry‑leading Developer Portal that allows external partners to go from "signup" to "first successful API call" in minutes, not weeks.

The platform must also be AI‑native, providing high‑quality metadata and schemas necessary for agentic workflows.

• Define the Vision for Ad‑Tech Programmability: create a roadmap for a unified developer ecosystem that serves both internal high‑velocity engineering and external partner integrations.
• Build for the Future (Agentic Dev Ex): architect API standards and discovery layers optimized for LLMs and autonomous agents, ensuring infrastructure readiness for the next wave of AI‑driven ad management.
• Launch the Netflix Ads Developer Portal: own the external‑facing hub for documentation, API keys, and self‑service onboarding, reflecting Netflix brand quality.
• Empower Through Tooling: deliver robust SDKs, CLI tools, and sandbox environments that allow developers to test complex ad‑tech scenarios safely and instantly.
• Drive Discovery & Documentation: move beyond static wikis to create a living, searchable "Source of Truth" for all Ads APIs, including automated "Golden Path" guides for common integration patterns.
• Measure Success through Speed & Joy: track and optimize DORA metrics for internal teams, "Time to First Hello World" for external partners, and overall Developer NPS.
• Community & Convention: establish and champion ad‑tech protocols and conventions that make the platform familiar to industry veterans while remaining uniquely Netflix.

• 10+ years of Product Management experience with a focus on Developer Platforms, API‑as‑a‑Product, or Technical Infrastructure.
• Deep expertise in advertising‑oriented protocols (e.g., IAB Standards) and publisher‑side integration nuances.
• Proven track record of building and scaling thriving developer communities or ecosystems.
• Technical depth: comfort with modern system architecture, schema design, and emerging requirements of LLM‑integrated APIs.
• Empathy‑led design: passion for removing "papercuts" in the developer journey and belief that developer tools should be as intuitive as consumer apps.

• Annual salary range: $ - $. No bonuses; compensation mix includes salary and stock options.
• Health Plans, Mental Health support, 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family‑forming benefits, Life and Serious Injury Benefits.
• Paid leave:
  Full‑time hourly employees accrue 35 days annually for paid time off; full‑time salaried employees entitled to flexible time off.

Netflix is an equal‑opportunity employer and celebrates diversity, recognizing that diversity builds stronger teams. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.