Head of Developer

About Hey Gen

At Hey Gen, our mission is to make visual storytelling accessible to all. Over the last decade, visual content has become the preferred method of information creation, consumption, and retention. But the ability to create such content, in particular videos, continues to be costly and challenging to scale. Our ambition is to build technology that equips more people with the power to reach, captivate, and inspire audiences.

We’re looking for a Head of Developer Experience to make Hey Gen the default video and avatar layer for AI agents and developer workflows — and to own how developers discover, evaluate, adopt, and build on our platform. The AI agent ecosystem is growing fast, projected to reach $120B+ by 2032. Every company building agentic AI that needs a human‑facing interface will need video generation, voice, and real‑time interactive avatars.

Hey Gen already has the foundation — a V3 API, CLI, MCP server, and Skills for AI coding agents — plus first‑mover advantage in avatar quality. We need someone who can take that foundation and turn it into the developer platform builders reach for first: through narrative and community, but also through direct ownership of the product surface developers actually touch.

This is a senior leadership role with significant scope across both product and go‑to‑market. You'll be the founding leader of Hey Gen’s developer experience function, starting as a solo operator powered by AI tools and agent workflows, with the opportunity to build a team across both sides as the function scales.

• Define and own Hey Gen’s positioning for the AI builder and developer audience: software developers, AI/ML engineers, and technical founders building products that incorporate video, voice, and avatar capabilities.
• Craft the narrative that Hey Gen is essential infrastructure for AI agents that communicate with humans — not just a video creation tool.
• Translate the full developer platform (V3 API, CLI, MCP, Skills) and core models (Video Agent, Avatar IV, Video Translation, Lipsync) into developer‑native messaging that resonates in technical communities.

• Build Hey Gen’s presence where developers live:
  Git Hub, Hacker News, X, Discord, Product Hunt, and AI framework communities.
• Develop relationships with AI agent and developer tool ecosystems (OpenAI Agents SDK, Lang Graph, CrewAI, Google ADK, Open Claw, Cursor, Claude Code) to drive integration partnerships and ensure Hey Gen is a first‑class plugin across platforms.
• Get Hey Gen front and center at hackathons, AI builder meetups, developer conferences, and other events where the target audience gathers. Sponsor, speak, judge, and build demo experiences that make Hey Gen the tool people reach for.
• Create and curate “build with Hey Gen” content: tutorials, sample apps, integration guides, and technical blog posts.
• Launch developer programs that drive API adoption and create evangelists.

• Own the developer adoption motion end‑to‑end, from awareness through activation and expansion.
• Plan and execute launches targeting the developer audience, including new API capabilities, CLI updates, MCP and Skills integrations, and partner announcements.
• Drive adoption across all three integration paths: MCP for AI assistants (Claude, Open Claw, Cursor), Skills for AI coding agents (Claude Code, Cursor), and Direct API/CLI for full programmatic control and CI/CD pipelines.

• Own the developer experience as a product. You’ll have meaningful influence over the roadmap and direct accountability for how the platform feels to developers — from first API call to production deployment.
• Drive the strategy and quality bar for the surfaces developers touch: documentation, SDKs, code samples, onboarding flows, sandbox environments, error messages, CLI ergonomics, and pricing models.
• Identify gaps in the developer surface and ship solutions — sometimes pushing the roadmap with engineering, sometimes building or commissioning the work directly.
• Be the loudest internal voice for what developers need. Translate…