Manager, Medicaid Market Research and Analysis

Position: Manager, Medicaid Market Research and Competitive Analysis
Location: Iowa

We're building a world of health around every individual - shaping a more connected, convenient and compassionate health experience. At CVS Health, you'll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do. Join us and be part of something bigger - helping to simplify health care one person, one family and one community at a time.

Job Purpose and

Summary:

Aetna's Manager, Capture Strategy & Analysis plays a critical role in supporting the capture (proposal preparedness) and proposal lifecycle. This high-performing role is responsible for directing in-depth market, customer, and competitor research to inform capture strategy and proposal development, directly impacting and influencing our success rate on multi-billion-dollar procurements. By turning complex intelligence into clear, actionable insights, the analyst helps power Aetna Better Health's Medicaid growth strategy and winning proposal responses and all functions within our business.

The role collaborates closely and directly with capture leadership, proposal teams and consultants to ensure research is timely, strategic, and aligned with Aetna's pursuit of all Medicaid managed care contracts, including recompetes and new business.

The right candidate for this role will demonstrate the following aptitudes:

Highly accountable, accepting full ownership of capture planning assignments and deliverables

Detail-oriented and process-driven while being flexible and willing to pivot priorities as needed

Curious, self-motivated problem solver with strong ability to work independently

Build strong relationships across all levels of the organization

Efficiency focused on achieving maximum output with minimum resources

Willingness to work nights and weekends during proposal development time frames as necessary to meet deadlines

Primary Job

Duties & Responsibilities:

Market Research and Analysis:
Strong expertise in intelligence collection and analysis, including competitive and customer intelligence. Curates market intelligence on customer and competitor programs, weaknesses, innovations, and performance in new and existing markets. Develops actionable insights from market research that inform strategic decision-making, drive customer-centric approaches and contribute to organizational growth and success.

Collaboration:

Collaborate with the Capture Director and critical business partners, including consultants (some of which might be junior level who this individual would influence and/or direct, as appropriate) to develop documents and tools for each assigned opportunity; including research reports, customer and competitor analyses, capture workshop deliverables, and other identified deliverables. Designs and executes research studies, reviews and assesses market data, and translates findings into actionable, data driven, market strategies.

Interprets and adapts strategic concepts to instruct or coach business partners and/or consultants, strategically directing market research and analysis. Comprehensive Documentation:
Organizes and maintains research outputs in SharePoint, ensuring key insights and source materials are easily accessible to proposal writers and key stakeholders, which could exceed 100 contributors across all functions in our Medicaid business. This central repository's accuracy and reliability are critical to the success of our proposal prework. Structures documentation in a highly usable, clear, concise format that facilitates quick reference during the RFP response phase.

Synthesizes research findings into clear and concise reports, presentations, and dashboards, communicating research results effectively to stakeholders at various levels, from junior roles to senior executives within the organization. Project Management:
Tracks progress and ensures timely completion of deliverables. Monitors progress objectives for a project team that directly impacts business growth and development goals critical to the success of all business - in our existing and new markets.

Proposal Development:
Directs proposal team members during the proposal process by providing insight, recommendations, and relevant intelligence in support of content development.

Required Qualifications:

5+ years of experience in Medicaid Managed Care5+ years of specialized experience in market research, competitive intelligence, or strategic analysis

Demonstrated experience developing competitor analyses and actionable insights

Able to work independently based on strategic direction and requires limited direction to complete assignments

Demonstrated skill in creating PowerPoint presentations that transform detailed research into clear, well-organized slides that support executive decision-making

Strong organizational and analytical skills with the ability to manage multiple projects and shifting priorities under tight deadlines

Proven project management skills and a proven track record of meeting…