Director of Outreach and Recruitment Goldman Sachs Small Businesses Program

The Director will identify, develop, and cultivate partnerships with relevant stakeholders, such as business Chambers and associations throughout the region, entrepreneurship training programs, CDFIs and other lending institutions, industry associations, small business and entrepreneurship organizations, commercial corridor organizations in order to ensure robust participation and full enrollment in 10

KSB peer learning cohort. The Director engages program alumni in recruitment opportunities and events to increase brand awareness. The director also coordinates communication with prospects, scholars, and alumni to assure consistency and frequency of key messaging for 10,000 Small Businesses and Delgado Community College. This position also maintains an updated calendar of outreach and alumni engagements for the program.

• Generate an applicant funnel to meet or exceed the number of businesses required by the grant in each of 3 cohorts annually.
• Track and report to Executive Director and other program partners on outreach metrics, and yield for each event or outreach activity.
• Develop and execute a comprehensive outreach and marketing plan in order to attract a robust consistent pipeline of interested and eligible businesses to the program.
• Manage the recruitment process for each cohort, including follow-up and continual contact with interested applicants to get them to full completion of all stages of the application process.
• Work collaboratively with leadership and staff in order to leverage existing knowledge and relationships in the small business development arena.
• Develop and effectively manage relationships with key regional stakeholders in the entrepreneurship ecosystem who can contribute to the success of the program by promoting 10
  
  KSB to their eligible constituents.
• Utilize multiple methodologies to develop a strong pipeline including, but not limited to presenting, coordinating, and running information sessions, mini-mods, and other events; networking and attending events within the ecosystem to recruit program participants directly; using various forms of communication and marketing strategies including approved social media, direct mail, and the program website to promote the program.
• Utilize tracking system to identify and work with previous cohort applicants to complete all stages of the application process.
• Work closely with ICIC, a Goldman Sachs recruitment partner, and other 10
  
  KSB sites and team members in ensuring an effective recruitment strategy, consistent with the funder’s guidelines.
• Utilize approved program collateral and marketing tools, to promote the program.
• Identify regional networking events, venues, and activities targeting small businesses, and regularly attend these events; make presentations and staff 10
  
  KSB information tables.
• Work with the Alumni Manager to leverage alumni to recruit peers into the program, and to participate or host peer events promoting the benefits of the program.
• Identify and establish relationships that will enable the program to ensure participation rates among key targeted business owner populations including women-owned businesses, underserved community businesses, and other program targets.